Membership Development & Social Media Manager

US HealthConnect, Inc.; United States; On-site; USD 65,000 - 90,000; Full time

Job summary

Bryn Mawr Communications, a subsidiary of US HealthConnect, seeks a Membership Development & Social Media Manager to grow YMDC through strategic social media campaigns, member outreach, and event coordination.

You will support virtual and in-person programs, collaborate with the editorial team, and manage member communications and recruitment efforts. This role requires travel to conferences and on-site events.

Qualifications

• Bachelor’s degree in marketing, Communications, Business Administration, or a related field.
• 3-5 years of experience in marketing, social media, membership development, communications or a related role.
• Experience in healthcare and/or ophthalmology a plus.
• Experience managing social media platforms and creating content using Canva and video editing tools.
• Excellent organizational and time management skills; ability to manage multiple priorities and meet deadlines.
• Strong written and verbal communication skills a must.
• Strong interpersonal skills and a genuine interest in building relationships and engaging with members.
• Ability to work independently and collaboratively in a fast-paced environment.
• Ability to interact professionally with clients, industry partners and senior management.
• Willingness and ability to travel to conferences and manage on-site events.
• Creative, proactive, detail-oriented and able to solve problems independently.
• Availability to facilitate occasional evening virtual programs.

Responsibilities

• Develop and execute social media campaigns across IG, X, LinkedIn to grow YMDC footprint.
• Recruit young physicians to participate in virtual programs and events.
• Communicate with current and prospective members across channels.
• Respond to inquiries in a timely, professional manner.
• Collaborate with editorial team for program content and bios.
• Prepare recruitment emails tailored to members’ interests and career stages.
• Monitor program registrations and coordinate communications including calendar invites.
• Coordinate on-site event communications and post-event materials.
• Facilitate 1-2 virtual mentoring sessions monthly.

Skills

Social media management

Canva

Video editing

Communications

Organization

Education

Bachelor's degree in marketing

Tools

Canva

Video editing software

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Membership Development & Social Media Manager

Full Time US

7 days ago Requisition ID: 1175

Looking for a career that challenges you, fosters growth, and recognizes your contributions—all while keeping things fun? At US HealthConnect (USH), we don’t just talk about our core values, we live them. With one of the industry’s highest employee retention rates, and a rapidly growing portfolio of healthcare clients and services, USH is a place where careers take root and thrive. As a leader in medical education, healthcare publishing, and pharmaceutical marketing services, we deliver relevant, practical information to healthcare professionals worldwide.

Bryn Mawr Communications, a subsidiary of US HealthConnect, is currently seeking qualified candidates for the position of Membership Development & Social Media Manager to support YoungMD Connect (YMDC), a membership-based mentorship and educational platform for aspiring and young ophthalmologists. In this role, you will be responsible for developing and executing social media campaigns that drive engagement and grow YMDC’s footprint; recruiting young and aspiring physicians to participate in virtual programming and in-person networking events; communicating regularly with current and potential new members; and developing creative campaigns and marketing materials to increase engagement and grow the YoungMD Connect community.

What a day in the life of a Membership Development & Social Media Manager – YoungMD Connect looks like:

Specific responsibilities include (but are not limited to):

Social Media Management

• Ideate and manage execution of regular social media posts across Instagram, X, and LinkedIn channels, including creative and on-trend campaigns that maintain a professional and polished image.
  • content includes promotional and evergreen posts such as member highlights, giveaways, Executive Advisor features, etc.).
• Present the upcoming 1-2 weeks' social media plan to the team, on a weekly basis.
• Create graphics using Canva and develop& edit video Reels.

Membership Development & Communications

• Communicate regularly with current and prospective members across social media platforms, and other channels to encourage engagement and participation.
• Respond to social media messages, comments and YMDC website inquiries in a timely and professional manner.
• Analyze and organize member reports to identify opportunities for re-engagement.
• Handle member inquiries and support requests, including providing promotional codes, registering members for virtual programs, and sending calendar invitations etc.

Monthly Virtual Programs & In-Person Events

• Collaborate with the editorial team to prepare faculty biographies,program descriptions and supporting content for approximately 5 to 6 programs and events each month.
• Upload faculty information, headshots, program descriptions, and relevant tags to the YMDC website using Core4.
• Create personalized, targeted recruitment emails for all virtual programs and in-person networking events tailored to members’ professional interests, specialties, and career stages.
• Monitor events registrations and coordinate communications with members, including calendar invitations, reminders and follow-ups.
• Coordinate faculty communications, including final program details, and send post-event thank-you emails with relevant session materials or event photos.
• Work with the on-site team to coordinate communications and reminders for in-person events.
• Facilitate 1-2 virtual mentoring sessions each month (8-9PM ET timeframe).

YMDC Job Board Management

• Respond to Job Board inquiries; provide pricing and posting details, and coordinate contracts with clients.
• Work with relevant team members to upload job postings and confirm publication with clients.

In-Person Event Planning & Support

• Support member recruitment, promotional materials, branded merchandise and event coordination for major industry conferences, such as AECOS Winter, ASCRS, VBS, AECOS Summer, and AAO.

What we expect from qualified candidates:

• Bachelor’s degree in marketing, Communications, Business Administration, or a related field.
• 3-5 years of experience in marketing, social media, membership development, communications or a related role.
• Experience in healthcare and/or ophthalmology a plus.
• Experience managing social media platforms and creating content using Canva and video editing tools.
• Excellent organizational and time management skills; with the ability to manage multiple priorities and meet deadlines.
• Strong written and verbal communication skills a must.
• Strong interpersonal skills and a genuine interest in building relationships and engaging with members.
• Ability to work independently and collaboratively in a fast-paced environment.
• Ability to interact professionally with clients, industry partners and senior management.
• Willingness and ability to travel to conferences and manage on-site events.
• Creative, proactive, detail-oriented and able to solve problems independently.
• Availability to facilitate occasional evening virtual programs.

What qualified candidates can expect from us:

Along with a competitive salary and benefits package, we offer a fun, positive, team-oriented culture that values our team members and recognizes their hard work!

So, who are we? Bryn Mawr Communications has a deep understanding of the markets we serve, innovative products and content channels, and the network of influencers to bring big ideas to life. Our keen sense of the industry has precipitated insightful editorial content since 2001, and we continue to evolve with media trends to offer unrivaled vehicles for brand awareness, content marketing, and genuine audience connections. Because our brands educate physicians who care for a global population, we hold ourselves to the highest standards.

We pride ourselves on developing market-leading print and web-based publications staffed by self-motivated professionals who enjoy becoming fully immersed in their fields and interacting with authors and readers to produce timely content. Our production environment encourages staff at all levels of tenure and experience to share ideas and empowers them to implement new strategies to address everyday challenges. Critical thinkers flourish with our fast-paced and perpetually busy schedule. We nurture a tightly knit, team-driven atmosphere by working closely with our art, digital, and client-relations colleagues, with collaboration at the core of what we do.

Salary will be determined based on experience, qualifications, and location. If required by applicable state or local laws, we will provide salary range information to candidates during the hiring process.