Member Experience Product Marketing Manager

Thrive Health Tech (THT); New York (NY); Hybrid; USD 130,000 - 160,000; Full time

Benefits offered by this job

Performance bonus

Equity options

Health, dental, and vision benefits

Job summary

Thrive Health Tech (THT) in New York is seeking a Product Marketing Manager to enhance member experience through strategic engagement and content management. This hybrid role demands 3–5 years of lifecycle or product marketing experience. The ideal candidate will own various member pathways and contribute to innovative programs designed for their healthcare needs.

The position also requires proficiency in data analysis, especially SQL, and a passion for utilizing AI tools. Competitive compensation package includes health and performance-based benefits.

Qualifications

• 3–5 years in lifecycle / CRM marketing or product marketing.
• Proficiency in writing SQL and analyzing data.
• Experience in customer engagement and lifecycle programs.

Responsibilities

• Own the member content system and engagement strategies.
• Analyze data and run A/B tests to improve engagement.
• Design and implement new client program readiness.

Skills

Lifecycle/CRM Marketing

A/B Testing

SQL Proficiency

Healthcare Research

Engagement Programs Management

Content Creation

Tools

Amplitude

Lead in SQL

Snowflake

Sigma

Job description

Thrive Health Tech (THT) in New York is seeking a Product Marketing Manager to enhance member experience through strategic engagement and content management. This hybrid role demands 3–5 years of lifecycle or product marketing experience. The ideal candidate will own various member pathways and contribute to innovative programs designed for their healthcare needs.

The position also requires proficiency in data analysis, especially SQL, and a passion for utilizing AI tools. Competitive compensation package includes health and performance-based benefits.