Media Supervisor: Full‑Funnel Paid Media Leader

Parallel Path; Boulder (CO); Hybrid; USD 80,000 - 95,000; Full time

Job summary

Parallel Path, a Boulder, CO agency, seeks an experienced Media Supervisor to own day‑to‑day performance across client accounts and grow strategic ownership. You will partner with strategic consultants, SEM, and earned/owned teams to plan, execute, and optimize paid media programs.

The role requires leadership in mentorship, quality control, and client relationships, with a focus on full‑funnel campaigns across social, programmatic, CTV, audio, and OOH channels.

Qualifications

• BA/BS in Marketing, Communications, or related field.
• 5-7 years of paid media planning, buying, and management (agency experience required).
• 1-2 years mentoring or guiding junior team members.

Responsibilities

• Develop full‑funnel, multi‑channel campaign strategies and present recommendations.
• Plan media across platforms and manage budgets with real‑time adjustments.
• Evaluate channel mix and optimize for KPI improvements.
• Set up, manage, and optimize campaigns across paid social, programmatic, and more.
• Analyze performance data and surface insights for clients and teams.
• Provide day‑to‑day guidance and quality control for junior members.
• Communicate with clients, present updates, and support new business materials.

Skills

Campaign Strategy

Media Planning

Channel Optimization

Campaign Management

Data Analysis

Reporting

Team Mentorship

Client Communication

Education

BA/BS in Marketing or Communications

Tools

Meta Ads Manager

TikTok Ads

DV360

MNTN

GA4

Looker

Google Sheets

Google Slides

Job description

Parallel Path, a Boulder, CO agency, seeks an experienced Media Supervisor to own day‑to‑day performance across client accounts and grow strategic ownership. You will partner with strategic consultants, SEM, and earned/owned teams to plan, execute, and optimize paid media programs.

The role requires leadership in mentorship, quality control, and client relationships, with a focus on full‑funnel campaigns across social, programmatic, CTV, audio, and OOH channels.