Media Strategist (Remote, Austin)

Blacksmith Agency LLC; Austin (TX); Remote; USD 70,000 - 100,000; Full time

Job summary

Blacksmith Agency is seeking a Media Strategist to own paid media campaigns for a portfolio of B2B and growth-brand clients. You will steer targeting, budgets, roadmaps, and narrative during client discussions, acting as the strategic voice on calls.

With 3+ years hands-on experience in Google Ads and Meta, you will optimize campaigns, track conversions, and provide clear ROAS/CPA insights. This is a remote role servicing US clients, with a focus on outcomes and long-term relationships.

Qualifications

• 3+ years hands-on in Google Ads and Meta: built, run and optimized campaigns yourself.
• Proven track record moving ROAS, CPA or pipeline numbers.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for a book of B2B and growing-brand clients.
• Manage targeting, budgets, bids, and campaign roadmaps.
• Conduct conversion tracking and attribution with GA4, Tag Manager, and platform pixels.
• Present 90-day and quarterly roadmaps and explain performance on calls.
• Drive account growth through retention and upsell.

Skills

Google Ads

Meta Ads

Agency Experience

English Communication

Tools

Google Ads

Meta

LinkedIn

Microsoft Ads

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Media Strategist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.