Media Relations Analytics Coordinator

Zymtronix Catalytic Systems Inc; City of Ithaca (NY); Presencial; USD 67 000 - 69 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health care options

Generous retirement contributions

Wellness programs

Employee discounts

Resumo da oferta

Cornell University is seeking a Media Relations Analytics Coordinator (MRAC) to support analytics and reporting for the Media Relations team. You will monitor media mentions, prepare daily/weekly/monthly reports, and help refine outreach metrics.

The role involves managing analytics tools, tracking trends, and collaborating with the team to improve data-driven communication efforts on campus and beyond. On-campus requirement with some hybrid flexibility.

Qualificações

• Bachelor’s degree in Communications, Public Relations, Marketing, Data Analytics, or related field; 2–4 years in journalism, communications, marketing, or data analytics.

Responsabilidades

• Maintain outreach metrics, organic media hits and audience performance metrics.
• Prepare highlight reports on media relations performance and trends.
• Manage core analytics tools (homegrown apps, Muck Rack, and third‑party software) and ensure data accuracy.

Conhecimentos

Written communication

Verbal communication

Organizational skills

Attention to detail

Project coordination

Formação académica

Bachelor’s degree in Communications/PR/Marketing/Data Analytics

Ferramentas

Microsoft Excel

Google Sheets

Muck Rack

Cision

Meltwater

Google Analytics

Descrição da oferta de emprego

The Division of University Relations represents an integrated approach to Government Relations (Community, State, Federal), Brand, News, Media Relations, and Strategic Communications. More than 50 University Relations communicators collaborate with and provide support to the colleges, schools and administrative units within the university. This includes promoting and raising the visibility of Cornell University to a wide variety of internal and external audiences in support of the university strategic priorities.

The Opportunity

Media Relations is the university’s liaison to local, regional, national and international media organizations. On both breaking news and long-term research efforts, Media Relations works across the university to connect faculty and administration leaders with traditional and new media.

The Media Relations Analytics Coordinator (MRAC) position provides high-level administrative and analytics support to the Senior Director of Media Relations and the Media Relations team. The Media Relations Analytics Coordinator (MRAC) serves as a first point of contact for media inquiries by monitoring the Media Relations general phone line and email inbox, routing requests as appropriate, and responding to routine inquiries. The MRAC also works closely with the Media Relations team to maintain outreach metrics, organic media hits and strategic audience performance metrics. The MRAC assists in preparing highlight reports on Media Relations performance and trends and compiles daily, weekly and monthly reports of media mentions of the university.

This is a full time, on campus position (within commuting distance from Ithaca, NY). Some hybrid activities are possible, but the employee will be expected to be on campus regularly and frequently. Fully remote work is not available for this position.

Visa Sponsorship is not available for this position.

Relocation assistance is not available for this position.

Hiring budget for this position is between $67,200 - $69,000/annual. The actual offer will be based on the candidate’s skills and experience.

Key Responsibilities

The Media Relations Analytics Coordinator (MRAC) will support the Media Relations team’s analytics and reporting efforts by maintaining outreach metrics, organic media hits and strategic audience performance metrics. The MRAC assists in preparing highlight reports on Media Relations performance and trends.The MRAC manages the Media Relations core analytics tools, including homegrown applications, as well as third-party software such as Muck Rack. Using these tools, the MRAC tracks daily media mentions, distributes the daily “Morning Scan,”of notable media coverage, compiles weekly and annual metrics reports, and performs routine data cleaning and maintenance to ensure accuracy and integrity of the team’s analytics.

What We Need

We are seeking a team member who has the following qualifications:

• Bachelor’s degree in Communications, Public Relations, Marketing, Data Analytics, or a related field and 2 to 4 years of work experience in journalism, communications, marketing, or data analytics.
• Excellent written and verbal communication, interpersonal, organizational, and customer service skills.
• Strong organizational skills and sharp attention to detail when working with quantitative data and written content.
• Proficiency with Microsoft Excel and/or Google Sheets.
• Familiarity with, and/or eagerness to learn public relations and media monitoring tools like Muck Rack, Cision, Meltwater, and/or Google Analytics.
• Experience with, or strong interest in, using generative AI tools to analyze datasets, identify trends in media relations activities and improve reporting and data-cleaning workflows.
• Understanding of, and interest in, rapidly evolving news media landscape, especially top-tier outlets that regularly cover higher education and academic research.
• Experience in project coordination, planning and execution of all forms of communication

A cover letter and resume are required for further consideration for this position.

Rewards and Benefits

• Cornell receives national recognition as an award-winning workplace for our health, wellbeing, and sustainability.
• Our benefits programs include comprehensive health care options, generous retirement contributions, access to wellness programs, and employee discounts with local and national retail brands. We invite you to follow this link to get more information about our benefits: Understand Your Benefits | Working at Cornell .
• Our leave provisions include health and personal leave, three weeks of vacation and 13 holidays: Martin Luther King, Jr. Day, Memorial Day, Juneteenth, Independence Day, Labor Day, Thanksgiving and the day after, and an end of the year winter break from December 25-January 1. To offer greater flexibility for observing faiths and traditions we also offer two additional floating holidays. Learn more about our generous leave provisions: Holiday and Accrued Time Off | Working at Cornell .
• Cornell's impressive educational benefits include tuition-free Extramural Study and Employee Degree Program, tuition aid for external education, and Cornell Children's Tuition Assistance Program. Learn more about our extensive educational benefits: Education Benefits | Working at Cornell .

Noted pay ranges reflect the potential pay opportunity for each job profile. The hiring rate of pay for the successful candidate will be determined considering the following criteria:

Prior relevant work or industry experience

Education level to the extent education is relevant to the position

Academic Discipline

To learn more about Cornell’s non-union staff job titles and pay ranges, see Career Navigator .

Union Positions

The hiring rate of pay for the successful candidate will be determined in accordance with the rates in the respective collective bargaining agreement . To learn more about Cornell’s union wages, see Union Pay Rates .

EEO Statement

Cornellwelcomes students, faculty, and staff with diverse backgrounds from across the globe to pursue world-class education and career opportunities, to further the founding principle of “... any person ... any study.” No person shall be denied employment on the basis of any legally protected status or subjected to prohibited discrimination involving, but not limited to, such factors as race, ethnic or national origin, citizenship and immigration status, color, sex, pregnancy or pregnancy-related conditions, age, creed, religion, actual or perceived disability (including persons associated with such a person), arrest and/or conviction record, military or veteran status, sexual orientation, gender expression and/or identity, an individual’s genetic information, domestic violence victim status, familial status, marital status, or any other characteristic protected by applicable federal, state, or local law.

Cornell University embraces diversity in its workforce and seeksjob candidates who will contribute to a climate that supports students, faculty, and staff of all identities and backgrounds. Wehire based on merit, andencourage people from historically underrepresented and/or marginalized identities to apply.Consistent with federal law, Cornell engages in affirmative action in employment for qualified protected veterans as defined in the Vietnam Era Veterans’ Readjustment Assistance Act (VEVRAA) and qualified individuals with disabilities under Section 503 of the Rehabilitation Act. We also recognize a lawful preference in employment practices for Native Americans living on or near Indian reservations in accordance with applicable law.

About Us

Cornell University is an innovative Ivy League university and a great place to work. Our inclusive community of scholars, students and staff impart an uncommon sense of larger purpose and contribute creative ideas to further the university's mission of teaching, discovery and engagement. With our main campus located in Ithaca, NY, Cornell's far-flung global presence includes the medical college's campuses on the Upper East Side of Manhattan and Doha, Qatar, as well as the Cornell Tech campus located on Roosevelt Island in the heart of New York City.

We offer a rich array of services, programs and benefits to help employees advance in their career and enhance the quality of personal life, including: employee wellness, workshops, childcare and adoption assistance, parental leave, flexible work options.