Media Planner: Cross-Functional Campaigns

Barstool Sports; New York (NY); On-site; USD 70,000 - 75,000; Full time

Benefits offered by this job

Health benefits

FSA & Commuter

401(k) match

Unlimited vacation

Phone reimbursement

Employee discount

Origin wellness

UberEats stipend

Job summary

Barstool Sports is seeking a Media Planner to join our Revenue Strategy team in New York. You will lead ideation and creation of media plans for RFPs, live events, and key franchises, coordinating with Pricing, Programming, Production, Marketing and Sales to ensure aligned, sellable assets.

You will manage client goals, asset alignment, and Barstool ecosystem understanding while delivering timely campaigns and analyses.

Qualifications

• 2+ years of experience in digital media, planning discipline.
• Proficiency with Excel and/or Google Sheets for plan creation.
• Strong analytical and problem-solving abilities.
• Detail-oriented in a fast-paced environment.
• Ability to work cross-functionally across teams.
• Excellent organizational skills.

Responsibilities

• Lead ideation and creation of media plans for RFPs, live events, and key franchises.
• Collaborate across Pricing, Programming, Production, Marketing, Sales, and Account Management.
• Incorporate feedback from clients and internal teams for workflow improvement.
• Create campaigns in Jupiter for plans once approved.
• Track deliverables for all owned campaigns and meet turnaround times.
• Maintain open dialogue with Sales on market feedback and ad product performance.
• Explain Barstool assets and justify recommendations.

Skills

Digital media planning

Excel

Pivot tables

V-lookups

Cross-functional collaboration

Attention to detail

Communication

Tools

Google Sheets

Job description

Barstool Sports is seeking a Media Planner to join our Revenue Strategy team in New York. You will lead ideation and creation of media plans for RFPs, live events, and key franchises, coordinating with Pricing, Programming, Production, Marketing and Sales to ensure aligned, sellable assets.

You will manage client goals, asset alignment, and Barstool ecosystem understanding while delivering timely campaigns and analyses.