Media Planner

Gainor Staffing; New York (NY); Hybrid; USD 60,000 - 65,000; Full time

Job summary

Gainor Staffing is seeking a Media Planner for a globally recognized entertainment marketing agency to own campaigns from strategy through execution while partnering directly with clients to develop inventive, integrated media plans. Ideal for someone looking to broaden planning and activation expertise, this role offers meaningful client ownership, continuous learning, and outstanding long-term career growth.

Salary Range: $60,000 - $65,000 annually. Location: New York, NY -- Hybrid.

Qualifications

• 2–4 years of digital media planning, buying and strategy experience in an agency.
• Hands-on experience with Meta Ads, Google Ads, TikTok Ads, Snapchat Ads.
• Strong understanding of paid social, paid search, programmatic, and campaign optimization.
• Confident client communicator with strong analytical and project management skills.
• Entertainment or media industry experience is a plus.

Responsibilities

• Own the end-to-end planning, activation, optimization, and reporting of integrated digital media campaigns.
• Develop strategic media plans across paid social, paid search, programmatic, and direct-buy channels aligned with client objectives.
• Lead day-to-day client communication, presenting recommendations, campaign performance, and optimization strategies.
• Oversee campaign execution, pacing, budgets, and junior team members to ensure flawless delivery.
• Collaborate across teams to improve audience strategy, creative performance, and overall campaign results.

Skills

Digital media planning

Client communication

Analytical skills

Tools

Meta Ads

Google Ads

TikTok Ads

Snapchat Ads

Job description

A globally recognized entertainment marketing agency is helping shape the future of film, sports, gaming, live entertainment, and culture through innovative, audience-first marketing strategies. With over three decades of success and a collaborative team of 400+ professionals worldwide, the agency combines creativity, media expertise, and strategic insight to deliver exceptional client results. They are seeking a Media Planner to own campaigns from strategy through execution while partnering directly with clients to develop inventive, integrated media plans. Ideal for someone looking to broaden their planning and activation expertise, this role offers meaningful client ownership, continuous learning, and outstanding long-term career growth.

About the Role

• Own the end-to-end planning, activation, optimization, and reporting of integrated digital media campaigns.
• Develop strategic media plans across paid social, paid search, programmatic, and direct-buy channels aligned with client objectives.
• Lead day-to-day client communication, presenting recommendations, campaign performance, and optimization strategies.
• Oversee campaign execution, pacing, budgets, and junior team members to ensure flawless delivery.
• Collaborate across teams to improve audience strategy, creative performance, and overall campaign results.

About You

• 2–4 years of digital media planning, buying, and strategy experience within an agency.
• Hands‑on experience with Meta Ads, Google Ads, TikTok Ads, Snapchat Ads or similar platforms.
• Strong understanding of paid social, paid search, programmatic, and campaign optimization.
• Confident client communicator with strong analytical and project management skills.
• Entertainment or media industry experience is a plus.

Salary Range: $60,000 - $65,000 annually, based on experience

Location: New York, NY -- Hybrid

Gainor is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Gainor are based on business needs, job requirement and individual qualifications, without regard to race, color, religion, creed, sex, sexual orientation, gender (including gender identity and expression), age, national origin, immigration status, marital or familial status, citizenship status, ancestry, physical or mental disability, genetic information, reproductive health decision making, veteran or military status, or any other characteristic or status protected under applicable federal, state, or local law.