Media Operations & Analytics Specialist

AutoNation; Fort Lauderdale (FL); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Health insurance

Dental plan

Vision plan

401k matching

Employee discounts on vehicles, parts,

YouDecide offers

Job summary

AutoNation seeks a Specialist in Media Operations to uphold governance, financial integrity, and the technical measurement framework of its media ecosystem. You will ensure accurate tagging, feed coordination, and OEM compliance while collaborating with Finance, Analytics, IT, and agencies to drive compliant media performance.

The role requires detail orientation and the ability to manage multiple workflows in a fast-paced retail media environment, including invoicing, forecasting, and QA across

Qualifications

• Bachelor's degree in a related field is required.
• 2–4 years of experience in media operations, ad operations, or analytics.
• Experience with campaign tracking, tagging, QA, and attribution.
• Familiarity with Google Ads, Meta Ads Manager, GA4, Campaign Manager, or similar tools.
• Experience with budget management, invoicing, reconciliations, and forecasting.
• Proficiency in Excel; reporting/visualization tools (Power BI, Tableau, Qlik Sense) preferred.

Responsibilities

• Support governance, data integrity, and compliance across media investments.
• Coordinate VIN-level and store-level feeds; validate inventory activation across platforms.
• Assist in budgeting, invoicing, reconciliations, and forecasting processes.
• Partner cross-functionally with Analytics, Finance, IT, and agency teams on campaigns.

Skills

Data accuracy

Cross-functional

Excel proficiency

GA4

QA tagging

Budget reconciliation

Power BI

Education

Bachelor's degree in Marketing/Advertising/Business Admin/Finance/Communications

Tools

Google Ads

Meta Ads Manager

GA4

Campaign Manager

Power BI

Qlik Sense

Tableau

Job description

AutoNation seeks a Specialist in Media Operations to uphold governance, financial integrity, and the technical measurement framework of its media ecosystem. You will ensure accurate tagging, feed coordination, and OEM compliance while collaborating with Finance, Analytics, IT, and agencies to drive compliant media performance.

The role requires detail orientation and the ability to manage multiple workflows in a fast-paced retail media environment, including invoicing, forecasting, and QA across