MEDIA EXECUTIVE - WTOC

GRAY MEDIA; Savannah (GA); On-site; USD 60,000 - 90,000; Full time

Job summary

GRAY MEDIA is seeking a dynamic Media Executive in Savannah, GA to drive broadcast and digital revenue by selling marketing solutions across our platforms. You will consult with business leaders, manage a growing book of business, and collaborate with Gray Digital Media teams to deliver compelling campaigns.

The role emphasizes prospecting, relationship-building, and top-tier presentation skills to close deals and expand market presence nationwide.

Qualifications

• College degree preferred, or equivalent experience.
• Outside sales experience required or preferred.
• Ability to prospect and network with decision-makers.
• Excellent written and oral presentation skills.

Responsibilities

• Consult with business owners and executives to develop marketing strategies.
• Meet or exceed sales targets and manage your revenue book.
• Learn Gray digital advertising products and tools and promote them.
• Grow client relationships in your market and nationwide.
• Design, write, and present marketing proposals and PowerPoint decks.

Skills

Outside sales

Sales acumen

PowerPoint

Client relationships

Communication

Education

College degree preferred

Tools

CRM software

Microsoft Office

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WTOC:

WTOC-TV, located in beautiful Savannah, GA, is the CBS affiliate serving 20 counties in South Georgia and the South Carolina Low Country. WTOC is the market's dominant local station, celebrating over 73 years of excellence in news, sports, and weather reporting on-air and online. WTOC is part of Gray Media, one of the largest broadcast companies in the country.

Job Summary/Description:

We are seeking a solutions-oriented professional with a strong sales background to join our dynamic sales team. The Media Executive is responsible for the development, retention, and growth of broadcast and digital revenue. The Media Executive will design and sell marketing solutions for businesses using the latest advertising products available across our company's platforms.

Duties/Responsibilities include, but are not limited to:

- Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective marketing strategy for their business.
- Meet or exceed sales expectations, goals, and budgets, and manage your own book of broadcast and digital sales revenue for retention and growth.
- Learn and master Gray digital advertising products and tools (we are always innovating and growing), along with Gray Digital Media's suite of digital services.
- Develop, retain, and grow client relationships in your local market and throughout the country.
- Manage your broadcast and digital book of business using client management tools and software. Design, write, and present marketing proposals and PowerPoint presentations.
- Communicate and collaborate effectively across all Gray Digital Media departments and support staff.

Qualifications/Requirements:

- College Degree preferred, or equivalent years of experience.
- Previous outside sales experience preferred.
- Demonstrates intellect, drive, executive presence, and sales acumen.
- The ability to prospect and network with business decision-makers within small, medium, and large organizations.
- Proven experience building excellent client relationships.
- Strong proficiency in computer skills.
- Excellent written and oral presentation skills.

If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings , you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)

WTOC-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.