MEDIA EXECUTIVE - WFIE

Gray Media, Inc.; Evansville (IN); On-site; USD 50,000 - 75,000; Full time

Job summary

Gray Media, Inc. is seeking a driven sales consultant to grow advertising revenue across 14News and Gray Digital Media platforms. You will build solutions for local, regional, and national businesses using broadcast and digital channels, manage an active pipeline, and own the full sales cycle from prospecting to close.

You will provide expert marketing insights, design compelling presentations, and collaborate across all Gray Media departments to achieve revenue goals.

Qualifications

• 2–5 years of B2C or B2B outside consultative sales experience (media ad sales preferred).
• Effective prospecting and proven revenue pipeline building skills.
• Ability to think critically and design solutions for complex problems.
• Ability to manage ambiguity and adapt to change.
• Be teachable and open to feedback for improvement.
• Consistent at delivering results with perseverance and a positive outlook.
• Comfort selling to executives (CMO, CSO, Sales Ops, and Marketing leaders).

Responsibilities

• Research market opportunities, generate leads, and manage a sales pipeline.
• Own the full sales cycle from prospecting to close and meet revenue goals.
• Provide expert marketing insights and build long-lasting client relationships.
• Maintain pipeline velocity and forecast accurately each month.
• Design, write, and present marketing presentations.
• Meet or exceed sales targets and manage revenue for retention and growth.
• Use multiple CRM tools and collaborate with all 14News departments.

Skills

Sales experience

Prospecting

Critical thinking

Ambiguity management

Teachability

Persistence

Executive relationship building

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WFIE:

14News is looking to grow its already commanding share of the local broadcast and digital revenue market. To do so, we are looking for the next high-level consultant to join our team. Our ideal hire will be self-motivated to exceed expectations and possess strong consultancy skills and an entrepreneurial spirit. This candidate thrives in a position that holds no limits to growth or success.

Job Summary/Description:

You will be part of a team of media sales consultants selling advertising across the 14News and Gray Digital Media platforms. You will be responsible for growing revenue by building advertising solutions for local, regional, and national businesses using broadcast and digital solutions.

Duties/Responsibilities:

• You will research opportunities in your market, generate or follow through on sales leads, both warm and cold, and manage an active pipeline of potential revenue.
• You will own the full sales cycle from prospect to close and meet new business revenue and budget goals.
• You will be an expert in marketing and provide expert insights, recommendations, and consultancy to build productive and long-lasting relationships.
• You will maintain a consistent pipeline, build pipeline velocity, and forecast with accuracy monthly.
• Design, write, and present marketing presentations.
• Meet or exceed sales expectations, goals, and budgets, and manage your own book of sales revenue for retention and growth.
• Manage your book of business using multiple CRM and client management tools and software.
• Communicate and collaborate effectively internally across all 14News departments and support staff.

Qualifications/Requirements:

• 2-5 years of B2C or B2B outside consultative sales experience (media ad sales experience preferred)
• Effective prospecting and proven revenue pipeline building skills.
• Ability to think critically and design solutions for complex problems.
• Ability to successfully manage ambiguity and unexpected change.
• Be teachable and open to best practices and feedback as a means of continuous improvement.
• Be consistent at delivering results through perseverance, humility, and a positive outlook in the face of challenges.
• Must be comfortable selling to, challenging, and building trust-based, value-added relationships with executives, specifically with Chief Marketing Officer, Chief Sales Officer, Sales Operations, and Marketing VPs and Managers.

WFIE-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray's employees' ability to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.