MEDIA EXECUTIVE (REGIONAL) - WTOC

FOX Carolina News; Savannah (GA); On-site; USD 68,000 - 83,000; Full time

Benefits offered by this job

Medical/Dental/Vision coverage

401(k) Plan with matching

Paid parental leave

Relocation PTO

Employee Assistance Program

Job summary

WTOC-TV in Savannah, GA, part of Gray Media, seeks a Regional Media Executive to manage, renew, and upsell to regional agencies and clients. You will oversee the full sales cycle from initial contact to invoicing and payment, acting as the primary liaison with internal teams.

The role requires 5+ years in broadcast/related fields, proficiency in Gray systems (Wide Orbit, OMS, Matrix), strong communication, and a collaborative, proactive mindset. This is a full-time position based in Savannah.

Qualifications

• Bachelor's degree in marketing, communications, or a related field.
• 5+ years of experience in broadcast television, sports sponsorships, digital media, digital marketing strategy, or client solutions.
• Proficiency in Gray systems such as Wide Orbit, OMS, BI Tools, Matrix and/or CRM, Nielsen, Media Monitors
• Strong communication skills, with the ability to translate technical and operational information into clear, agency/client-ready insights.
• Skilled at bridging technical detail to business context to help position solutions effectively.
• Understanding of attribution models, ROI reporting, and performance measurement.

Responsibilities

• Manage the day-to-day maintenance of multi-million dollars in transactional accounts.
• Negotiate and close all agency requests and renewals.
• Maximize share of business by developing agency relationships and providing client service.
• Identify growth opportunities with existing accounts.
• Achieve or exceed monthly, annual, and annual sales goals.
• Pull Nielsen reports and traffic/production data as needed.
• Coordinate with internal teams and management on rate cards and programs.

Skills

Communication skills

Wide Orbit

OMS

BI Tools

Matrix

CRM

Nielsen

Media Monitors

Education

Bachelor's degree in marketing/communications

Tools

Wide Orbit

OMS

BI Tools

Matrix

CRM

Nielsen

Media Monitors

Job description

About Gray Media

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

Benefits

We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including:

• Comprehensive Medical(Rx), Dental, and Vision Coverage
• Health Savings Account with Company contributions
• Flexible Spending Account
• Employer-paid life and disability benefits
• Paid parental leave benefits
• Adoption and Surrogacy Benefits
• 401(k) Plan, including matching and profit-sharing contributions
• Employee Assistance Program
• Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
• Paid Time Off, including Relocation PTO
• Focus on Caring

Salary/Wage

$75,000/yr.

About Gray Media

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

Benefits

We understand that life needs balance. That is why we offer our employees and eligible family members a comprehensive benefits package, including:

• Comprehensive Medical(Rx), Dental, and Vision Coverage
• Health Savings Account with Company contributions
• Flexible Spending Account
• Employer-paid life and disability benefits
• Paid parental leave benefits
• Adoption and Surrogacy Benefits
• 401(k) Plan, including matching and profit-sharing contributions
• Employee Assistance Program
• Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
• Paid Time Off, including Relocation PTO
• Focus on Caring

Salary/Wage

$75,000/yr.

Shift And Schedule

Mon. - Fri. (or at the Manager's Discretion)

Job Type

Full-Time

About WTOC

TOC-TV, located in beautiful Savannah, GA, is the CBS affiliate serving 20 counties in South Georgia and the South Carolina Lowcountry. WTOC is the market's dominant local station, celebrating over 73 years of excellence in news, sports, and weather reporting on-air and online. WTOC is part of Gray Media, one of the largest broadcast companies in the country.

Job Summary/Description

The Regional Media Executive is a critical member of our Sales Team – managing, renewing, and upselling/cross selling to existing agencies/clients. This role is responsible for the sales process from initial contact to closing, invoicing, and payment. Regional Media Executives act as the primary point of contact for regional agencies/clients and Gray Media internal teams (Sales leadership, News, Marketing, Operations, GDM, Business Manager).

Duties/Responsibilities

• Responsible for the day-to-day maintenance of multi-million dollars in transactional accounts
• Negotiate and close all agency requests and renewals
• Maximize share of business by developing agency (and client) relationships and providing unprecedented client service
• Identify growth opportunities with existing accounts
• Achieve or exceed monthly, annual, and annual sales goals
• Check emails & texts often and respond promptly
• Preempt oversells and program changes
• Proficient in various Wide Orbit platforms: Wide Orbit Traffic, Wide Orbit Connect, Wide Orbit Media Sales, and Prisma
• Order entry
• Order revisions
• Makegoods
• Inventory report
• Revenue report
• Pull and send pre & post logs to clients who require them
• Aging/Collections
• Avails
• Pull posts in WOMS during and after campaigns to ensure delivery
• Create a program estimate in WOMS as needed
• Ensure WOC is clear multiple times throughout the day (orders & preempts entered in a timely fashion)
• New agency/advertiser profile setup
• Send market condition reports to agencies
• Update pending in Matrix regularly and as accurately as possible
• Assist Director of Sales with rate card programming updates and p-code guidance
• Production work orders via Monday.com when needed
• Pull Nielsen reports
• Traffic backup when needed
• Maintain billboard inventory
• Assist managers and ME’s with pulling reports when needed
• Assist Media Executives as needed
• Assist with new Media Executive Training
• Assist with preparation of trade contracts and orders
• Coordinate with Corporate Formatting Specialist for format updates

Qualifications/Requirements

• Bachelor's degree in marketing, communications, or a related field.
• 5+ years of experience in broadcast television, sports sponsorships, digital media, digital marketing strategy, or client solutions.
• Proficiency in Gray systems such as Wide Orbit, OMS, BI Tools, Matrix and/or CRM, Nielsen, Media Monitors
• Strong communication skills, with the ability to translate technical and operational information into clear, agency/client-ready insights.
• Skilled at bridging technical detail to business context to help position solutions effectively.
• Understanding of attribution models, ROI reporting, and performance measurement.
• Highly motivated, proactive, collaborative, and a team player.

Additional Info

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge. WTOC-TV/Gray Media is a drug‑free company.