Media Buyer

AdOutreach; United States; On-site; USD 70,000 - 120,000; Full time

Job summary

AdOutreach is seeking a data-driven Digital Media Buyer to manage and optimize digital advertising campaigns for clients across platforms like YouTube and Google. The ideal candidate will have strong analytical skills, be detail-oriented, and possess excellent communication abilities to ensure client satisfaction and campaign success.

Qualifications

• Expertise in YouTube Ads & Meta Ads required.
• Strong data analysis skills essential.
• Exceptional client communication skills needed.

Responsibilities

• Strategize, launch, and optimize ad campaigns.
• Respond to client questions and lead calls.
• Monitor and analyze campaign performance.

Skills

Data analysis

Client communication

Ad optimization

Problem-solving

Tools

Google Analytics

AdRoll

Google Tag Manager

Segmetrics

HubSpot

Notion

Slack

Circle.so

Job description

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AdOutreach seeks a data-driven Digital Media Buyer to join our rapidly growing client services team. In this role, you will be responsible for managing and optimizing on digital advertising campaigns across platforms like YouTube, Google, Facebook, and more for multiple clients.

We are looking for an individual who can understand his or her clients’ goals in order to strategize and execute successful paid advertising campaigns effectively. The ideal candidate is a highly detailed, analytical, and solutions-oriented team player with strong relationship-building and communication skills. If you are driven by achieving results for clients and are known to go above and beyond to maintain high standards in your work, we’d love to hear from you.

This is an independent contractor role. You must be available for client-facing meetings for at least 4 hours between 9-5pm CST.

Responsibilities:

Ad Management & Optimization

• Strategize, launch, and optimize ad campaigns for Ad Astra clients, ensuring they achieve positive Return on Ad Spend (ROAS).
• Support the Fractional Media Buyer with ads management for FMB clients when needed.
• Monitor and analyze campaign performance, ensuring campaigns meet key KPIs (CTR, CPA, ROAS).
• Troubleshoot underperforming campaigns and proactively adjust strategies.

Client Coaching & Support

• Respond to client questions in the Coaching Forums (Slack, Circle).
• Step in as needed for Ads Coaching Clinics to help clients improve their ad strategies.
• Lead client calls on an as-needed basis for Ad Astra clients seeking clarity on their ad performance.
• Internal Collaboration & Communication
• Work closely with the Fractional Media Buyer, Senior Ads Coach, and Client Success Team to ensure client success.
• Document key client updates and campaign performance metrics in HubSpot and Notion.
• Stay up to date on YouTube and Meta advertising trends to improve strategies.

Results:

• Clients achieve positive ROAS – ideally breaking even on the front end and achieving 3x ROAS or greater on the backend.
• High client satisfaction & engagement – timely responses in Coaching Forums and on client calls.
• Regular campaign performance reviews & optimizations that lead to improved campaign efficiency.
• Seamless collaboration with the FMB and Senior Ads Coach, ensuring clients receive expert guidance.
• Proactive troubleshooting and innovation, staying ahead of ad platform changes and industry best practices.

Requirements:

• Expertise in YouTube Ads & Meta Ads, including campaign strategy, optimization, and troubleshooting.
• Strong data analysis skills, with experience in Google Analytics, AdRoll, Google Tag Manager, and Segmetrics (preferred).
• Proficiency in Slack, Circle.so, HubSpot, and Notion for client communications and internal collaboration.
• Exceptional client communication skills, with the ability to explain ad performance and strategies in an understandable way.
• Ability to think on your feet and solve problems proactively.
• Highly organized, detail-oriented, and able to manage multiple client campaigns effectively.

Our Mission:

We Empower Businesses to Amplify their Impact and Create a Ripple Effect on the World.

Our Core Values:

• Lead with Passion and Excellence: We all use our passion as fuel to strive for excellence in everything we do
• Empower Successful Clients: We believe that when our clients succeed, we succeed. We empower every business owner and will therefore go the extra mile to help them achieve their goals.
• Act with Integrity: We take pride in our work and take ownership of our actions. We communicate internally and externally with unwavering honesty and respect.
• Dream and Grow Together: As the Dream Team, we foster an environment that promotes innovation and growth in order to create a larger and longer-lasting impact.

AdOutreach is An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other federally protected class.

Please submit your resume through the hiring link here on LinkedIn if you are interested in joining the AdOutreach Dream Team! Any applications or messages sent directly to the job poster will be ignored.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing, Consulting, and Advertising

• Industries

  Business Consulting and Services, Professional Training and Coaching, and Advertising Services

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