MBA Player Marketing Intern — Fortnite Campaigns

Wwshemi; Cary (NC); On-site; USD 25,000 - 39,000; Part time

Job summary

Epic Games in Cary, North Carolina seeks an MBA Player Marketing Intern to help run player-facing marketing campaigns across the Fortnite ecosystem, focused on third-party games and content. You will manage campaigns for developer-built experiences, measure results, and turn insights into best practices.

You will work directly with the Director of Player Marketing. In this role, you will define KPIs, collaborate with studios to represent games to players, and partner with brand, creative, and

Qualifications

• MBA candidate pursuing graduate studies.
• Interest in player marketing and games.
• Experience creating or assisting marketing campaigns.
• Comfort with data-driven reporting and KPIs.

Responsibilities

• Run marketing campaigns for new developer‑built experiences as they launch in the Fortnite ecosystem.
• Work with developer and studio teams to best represent their games to players.
• Define KPIs for each campaign, track performance, and report results and learnings.
• Partner cross-functionally with shared service teams, including brand, creative, partnerships, and others, to launch campaigns.
• Document what worked and what didn’t, and turn it into best practices for future launches.

Skills

Campaign planning

Analytics

Partnership coordination

Education

MBA candidate

Job description

Epic Games in Cary, North Carolina seeks an MBA Player Marketing Intern to help run player-facing marketing campaigns across the Fortnite ecosystem, focused on third-party games and content. You will manage campaigns for developer-built experiences, measure results, and turn insights into best practices.

You will work directly with the Director of Player Marketing. In this role, you will define KPIs, collaborate with studios to represent games to players, and partner with brand, creative, and