MarTech Digital Operations Analyst

Jobtailor; Plano (TX); On-site; USD 80,000 - 120,000; Full time

Job summary

Jobtailor in Plano, TX, seeks a product operations specialist to translate business needs into actionable software delivery. You will support intake, capture requirements, and coordinate with Product, Engineering, Analytics, and Marketing to ensure alignment with data platforms and MarTech tools.

Responsibilities include facilitating workshops, maintaining dashboards, and managing backlog readiness. Excellent communication and organizational skills are essential for success.

Qualifications

• 2+ years of experience in product operations, business analysis, MarTech, digital product delivery, customer data platforms, analytics, consulting, or related field.
• Experience supporting cross-functional initiatives, requirements gathering, process documentation, or delivery coordination.
• Working knowledge of Customer Data Platforms, audience activation, customer analytics, digital marketing, or MarTech ecosystems.
• Strong organizational skills to manage details, track dependencies, and follow through on action items.
• Strong written and verbal communication skills with the ability to explain business and technical information clearly.
• Experience working with Product, Engineering, Analytics, Marketing, Operations, or Technology teams.
• Ability to work independently on moderately complex assignments while escalating new or more complex issues appropriately.
• Experience with Treasure Data or similar Customer Data Platform tools (preferred).
• Experience supporting audience activation, segmentation, lifecycle marketing, personalization, or measurement use cases (preferred).
• Familiarity with Agile delivery practices, user stories, backlog management, or sprint planning (preferred).
• Experience creating process documentation, stakeholder communications, dashboards, or operational reporting (preferred).
• Experience working in restaurant, retail, consumer, loyalty, or digital commerce environments (preferred).

Responsibilities

• Support intake and documentation for RED360 use cases and requirements with brand stakeholders across KFC, Taco Bell, Pizza Hut, and Habit Burger.
• Gather and organize business and technical requirements related to customer data, audience activation, measurement, analytics, and MarTech capabilities.
• Help facilitate discovery sessions and cross-functional workshops by preparing materials, capturing notes, documenting decisions, and tracking follow-ups.
• Analyze incoming requests against established intake criteria, delivery processes, known dependencies, and platform capabilities.
• Partner with Product Management, Engineering, Analytics, and senior team members to clarify requirements and prepare use cases for review.
• Identify ambiguity, risks, or competing stakeholder needs and escalates appropriately to product or technical leads for decision‑making.
• Translate approved business requirements into clear user stories, acceptance criteria, process documentation, and delivery inputs.
• Support backlog readiness by ensuring requirements are complete, organized, and aligned to established quality standards before sprint planning.
• Coordinate planning inputs, dependency tracking, release readiness activities, and status updates across delivery teams.
• Track delivery progress, open issues, risks, and action items, escalating blockers to product, program, or technical leads as needed.
• Serve as a day‑to‑day connector between business and technical teams to support execution, follow‑through, and issue resolution.
• Maintain delivery dashboards, KPI updates, and operational reporting for review by product and program leaders.

Skills

Product operations

Business analysis

MarTech

Customer data platforms

Analytics

Cross-functional collaboration

Documentation

Agile delivery

Stakeholder management

Communication skills

Tools

Treasure Data

Job description

Responsibilities

• Support intake and documentation for RED360 use cases and requirements with brand stakeholders across KFC, Taco Bell, Pizza Hut, and Habit Burger.
• Gather and organize business and technical requirements related to customer data, audience activation, measurement, analytics, and MarTech capabilities.
• Help facilitate discovery sessions and cross-functional workshops by preparing materials, capturing notes, documenting decisions, and tracking follow-ups.
• Analyze incoming requests against established intake criteria, delivery processes, known dependencies, and platform capabilities.
• Partner with Product Management, Engineering, Analytics, and senior team members to clarify requirements and prepare use cases for review.
• Identify ambiguity, risks, or competing stakeholder needs and escalates appropriately to product or technical leads for decision‑making.
• Translate approved business requirements into clear user stories, acceptance criteria, process documentation, and delivery inputs.
• Support backlog readiness by ensuring requirements are complete, organized, and aligned to established quality standards before sprint planning.
• Coordinate planning inputs, dependency tracking, release readiness activities, and status updates across delivery teams.
• Track delivery progress, open issues, risks, and action items, escalating blockers to product, program, or technical leads as needed.
• Serve as a day‑to‑day connector between business and technical teams to support execution, follow‑through, and issue resolution.
• Maintain delivery dashboards, KPI updates, and operational reporting for review by product and program leaders.

Qualifications

• 2+ years of experience in product operations, business analysis, MarTech, digital product delivery, customer data platforms, analytics, consulting, or a related field.
• Experience supporting cross-functional initiatives, requirements gathering, process documentation, or delivery coordination.
• Working knowledge of Customer Data Platforms, audience activation, customer analytics, digital marketing, or MarTech ecosystems.
• Strong organizational skills with the ability to manage details, track dependencies, and follow through on action items.
• Strong written and verbal communication skills with the ability to explain business and technical information clearly.
• Experience working with Product, Engineering, Analytics, Marketing, Operations, or Technology teams.
• Ability to work independently on moderately complex assignments while escalating new or more complex issues appropriately.
• Experience with Treasure Data or similar Customer Data Platform tools (preferred).
• Experience supporting audience activation, segmentation, lifecycle marketing, personalization, or measurement use cases (preferred).
• Familiarity with Agile delivery practices, user stories, acceptance criteria, backlog management, or sprint planning (preferred).
• Experience creating process documentation, stakeholder communications, dashboards, or operational reporting (preferred).
• Experience working in restaurant, retail, consumer, loyalty, or digital commerce environments (preferred).