MarTech & Digital Experience Architect

Howard Hughes Medical Institute

Kentucky

Hybrid

USD 133,000 - 166,000

Full time

14 days+

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Job summary

Howard Hughes Medical Institute (HHMI) is seeking an experienced leader to bridge analytics and systems, building the intelligence layer that informs strategy. You will own data systems, analytics infrastructure, and measurement architecture across channels, shaping CRM/CDP implementation, governance, and audience insights.

This role blends analytics and systems, requiring deep fluency in both to drive decisions and impact across HHMI’s digital ecosystem.

Qualifications

8–10 years in digital analytics and marketing operations.
Experience configuring systems and reading outputs.
End-to-end CRM and CDP implementation experience.
Strong data governance and measurement design.
Fluent in cross-channel analytics and SEO/AI visibility.

Responsibilities

Build and own the analytics infrastructure; design and evolve analytics, dashboards, and governance.
Architect cross-channel measurement and a single view of audience movement.
Run search and AI visibility programs to spot patterns and risks.
Lead CRM and CDP from ground up; vendor selection, data model, integration.
Own integration architecture across CRM, CDP, analytics, email, and website.
Build measurement into website redesign for tracking and attribution.
Manage and evolve email marketing infrastructure in Mailchimp and integrate with CRM.
Create reporting for the team showing paid vs organic performance across sources.
Lay groundwork for audience modeling and segmentation as data matures.