MarTech Automation Lead – AI Workflows

ClassPass; United States; On-site; USD 120,000 - 170,000; Full time

Job summary

ClassPass is seeking a MarTech Program Manager to serve as the systems backbone of our MarTech org. You’ll design AI-powered automations and backend workflows that support some of our most operationally complex marketing functions, stay close to what you’ve built, and make smart calls when edge cases show up without a playbook.

You’ll partner across marketing and technical teams to keep backend systems reliable, understandable, and ready to evolve as priorities shift.

Qualifications

• 2+ years in Revenue Operations, Business Operations, or tech-enabled ops role with owned systems.
• Fluency in SQL to query large datasets independently.
• Hands-on experience building AI-powered automations using APIs / LLMs or no-code tools.
• Strong systems thinking and edge-case problem solving without a playbook.
• End-to-end ownership with post-launch monitoring and iteration.
• Experience leading complex cross-functional work with timelines and milestones.
• Nice to have CRM experience (HubSpot or Braze) and automation tools like n8n.

Responsibilities

• Design and build AI-powered automations, internal tooling, and workflows.
• Own automations end to end, monitor behavior, debug issues, and handle edge cases.
• Untangle MarTech debt by mapping current systems and rebuilding workflows.
• Turn ambiguous problems into clear paths with scoped options.
• Partner with marketing and tech teams to keep backend systems reliable and evolvable.
• Build robust, well-documented infrastructure that supports iteration.
• Analyze data to validate performance using SQL and structured investigation.

Skills

SQL

APIs & AI automations

LLMs

No-code / low-code tools

Systems thinking

Cross-functional work

Troubleshooting

Tools

HubSpot

Braze

n8n

Job description

ClassPass is seeking a MarTech Program Manager to serve as the systems backbone of our MarTech org. You’ll design AI-powered automations and backend workflows that support some of our most operationally complex marketing functions, stay close to what you’ve built, and make smart calls when edge cases show up without a playbook.

You’ll partner across marketing and technical teams to keep backend systems reliable, understandable, and ready to evolve as priorities shift.