Marketplace Brand Manager – Amazon & DTC Growth

VIVO; Goodfield (IL); On-site; USD 65,000 - 90,000; Full time

Job summary

VIVO, a US-based home and office brand, is hiring a Brand Manager to own day-to-day marketplace operations and advertising performance across Amazon and other platforms. The role focuses on listing optimization, Buy Box health, pricing strategies, and end-to-end product launches.

You will collaborate with Supply Chain, Marketing, and Content teams to maximize visibility and profitability across US and international marketplaces.

Qualifications

• 1–3 years of hands-on ecommerce experience with Amazon Seller Central.
• Familiarity with Walmart, Wayfair or Shopify is a plus.
• Strong analytical skills and ability to translate data into actionable insights.
• Proficiency with Amazon analytics and common third-party tools.
• On-site work at VIVO headquarters in Washington, IL.

Responsibilities

• Own day-to-day management of Amazon Seller Central accounts, including listing health, account performance metrics, pricing, and Buy Box management.
• Monitor and optimize product listings for organic visibility and conversion.
• Execute digital shelf strategy including SEO optimization and promotional planning.
• Manage product launches end-to-end on Amazon: keyword research, PDP development, content creation, and launch ads.
• Track and analyze sales performance, traffic, conversion rates, and marketplace trends to identify growth opportunities.
• Monitor pricing dynamics, Buy Box health, and category trends to inform recommendations.
• Coordinate inventory planning and in-stock management with Supply Chain.
• Support and oversee promotional programs and enrollment initiatives.
• Collaborate with Marketing and Content teams on imagery and Brand Store updates.
• Prepare performance reporting and business reviews for leadership.

Skills

Amazon Seller Central

3P Marketplace

Data analysis

Advertising campaigns

Inventory management

Pricing optimization

Education

Bachelor's degree in business

Tools

Helium 10

Jungle Scout

Brand Analytics

Job description

VIVO, a US-based home and office brand, is hiring a Brand Manager to own day-to-day marketplace operations and advertising performance across Amazon and other platforms. The role focuses on listing optimization, Buy Box health, pricing strategies, and end-to-end product launches.

You will collaborate with Supply Chain, Marketing, and Content teams to maximize visibility and profitability across US and international marketplaces.