Marketing Technology Program Manager

Intelliswift - An LTTS Company; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

A leading tech company is seeking a Marketing Technology Program Manager for a remote contract role. The successful candidate will be responsible for developing experimentation strategies, overseeing budget management, and facilitating collaborations across various teams. A Bachelor’s degree and strong analytical skills are crucial. This mid-senior level position offers the opportunity to impact marketing technology initiatives in a dynamic environment.

Qualifications

• Ability to analyze data and manage complex projects.
• Experience designing, executing, and analyzing experiments.
• Familiarity with planning and executing events.
• Need strong collaboration and communication skills.
• Attention to detail in fast-paced global environment.

Responsibilities

• Develop and execute experimentation strategies.
• Oversee budget planning for marketing technology initiatives.
• Partner with various managers to assess new initiatives.
• Cross-Functional Collaboration: Partner with marketing managers, engineering managers, operations, data science, policy, privacy, and legal experts to assess new initiatives and improve existing projects.
• Project Assessment: Review and engage on projects related to events, marketing technology integrations, and experimentation.
• Enablement and Training: Create and deliver enablement materials and training for data science and marketing teams to ensure successful adoption of new tools and processes.
• Events infrastructure and integrations: Support event platforms and integrations into the Martech stack.
• Infrastructure Building: Work with cross-functional partners to build and enhance infrastructure supporting data science and marketing teams.

Skills

Quantitative and detail oriented

Knowledge of digital marketing and measurement

Knowledge and implementation of experimentation

Virtual, hybrid and in person event management experience

Accounting experience for budget management

Education

Bachelor’s degree in marketing, mathematics, TAM, TPM, or related field

Job description

Job Title: Marketing Technology Program Manager

Location: Remote

Duration: 8 Months

Top 3 must-have HARD skills:

• Quantitative and detail oriented
• Knowledge of digital marketing and measurement
• Knowledge and implementation of experimentation

Good to have skills:

• Accounting experience for budget management

The Marketing Technology Program Manager will partner closely with marketing, engineering, operations, data science, policy, privacy, and legal experts to assess new initiatives, improve existing projects and platforms, and increase cross-functional collaboration from a marketing technology perspective. This person will lead projects related to events and experimentation. The role requires exceptional collaboration and communication skills, strong attention to detail, and a flexible approach in a fast-paced global environment.

Responsibilities:

• Lead Scaled Experimentation: Develop and execute experimentation strategies to improve marketing technology platforms and processes.
• Budget Planning and Management: Oversee budget planning for marketing technology initiatives, ensuring resources are allocated efficiently and financial targets are met.
• Facilitate event tooling integrations into the broader martech stack.
• Cross-Functional Collaboration: Partner with marketing managers, engineering managers, operations, data science, policy, privacy, and legal experts to assess new initiatives and improve existing projects.
• Project Assessment: Review and engage on projects related to events, marketing technology integrations, and experimentation.
• Enablement and Training: Create and deliver enablement materials and training for data science and marketing teams to ensure successful adoption of new tools and processes.
• Events infrastructure and integrations: Support event platforms and integrations into the Martech stack.
• Infrastructure Building: Work with cross-functional partners to build and enhance infrastructure supporting data science and marketing teams.

Skills Needed

• Quantitative and Detail-Oriented: Ability to analyze data, manage complex projects, and ensure accuracy in all aspects of program delivery.
• Virtual, hybrid and in person event management experience and tooling.
• Experimentation Knowledge and Implementation: Experience designing, executing, and analyzing experiments to optimize marketing technology and events platforms.
• Events Execution (Nice-to-Have): Familiarity with planning and executing events through implementing self-service technology solutions.
• Accounting Experience for Budget Management (Nice-to-Have): Ability to manage budgets, track expenditures, and ensure financial accountability.

Degree Requirement:

Bachelor’s degree in marketing, mathematics, TAM, TPM, or related field.

Seniority Level:

Mid-Senior level.

Employment Type:

Contract.

Job Function:

Marketing.