Marketing Technology Analyst

The Judge Group; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

An innovative firm is seeking a Marketing Technology Specialist to join their Sales Enablement Marketing team. This remote contractor role involves collaborating with cross-functional teams to implement and optimize a marketing automation platform. The ideal candidate will have a strong background in marketing technology, with proven experience in digital marketing transformation and project management. If you're solution-oriented and thrive in fast-paced environments, this is a fantastic opportunity to make a significant impact on marketing strategies and initiatives.

Benefits

Medical insurance

Vision insurance

Qualifications

• 4+ years in marketing or digital marketing transformation projects.
• Strong understanding of marketing concepts and multi-channel strategies.

Responsibilities

• Lead business requirements sessions with stakeholders.
• Analyze marketing processes for integration and optimization.

Skills

Marketing Automation

Project Management

Digital Marketing

Analytical Skills

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business Administration

Bachelor’s degree in Information Systems

Tools

SproutLoud

Agile Methodologies

Scrum

Job description

This range is provided by The Judge Group. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$30.00/hr - $36.00/hr

Our client is currently seeking a MarTech Junior Business Analyst

Job Title: Marketing Technology Specialist (Contractor)

Location: Remote (Nationwide, EST business hours)

We are seeking a Marketing Technology Specialist with an innovative mindset to join the Sales Enablement Marketing team. This is a remote contractor position available nationwide. You will collaborate closely with a team dedicated to implementing and optimizing our channel marketing automation platform. The ideal candidate will have a proven track record of supporting cross-functional teams in delivering solutions that meet both business and technical objectives.

Key Responsibilities:

• Lead and facilitate business requirements sessions with stakeholders and cross-functional teams.
• Analyze current marketing and CRM processes to identify opportunities for integration and optimization.
• Act as a liaison between marketing, IT, and external vendors to ensure successful delivery of product features and functionality.
• Develop user stories, use cases, and acceptance criteria to support the project team in creating solutions that meet agent needs.
• Serve as a key stakeholder in the development of marketing technology strategies that support overall business objectives, including lead generation, book of business management, digital, social, and direct marketing campaigns.
• Support the creation of training materials for end users.

Required Qualifications:

• Bachelor’s degree in Marketing, Business Administration, Information Systems, or a related field.
• 4+ years of experience in marketing or digital marketing transformation projects, product ownership, or sales, with at least 2 years of experience in marketing automation or similar tools.
• Solution-oriented with the ability to work independently.
• Ability to manage multiple projects and prioritize tasks effectively.
• Strong understanding of marketing concepts, processes, digital campaigns, and multi-channel marketing strategies.

Preferred Qualifications:

• Experience supporting the implementation of SproutLoud or similar Through-Channel Marketing Automation platforms.
• Experience in the IT, digital marketing, insurance, or healthcare industries.
• Proven experience with agile and scrum methodologies.
• Ability to manage multiple priorities and thrive in a fast-paced, dynamic environment.
• Knowledge of API integrations, data mapping, and reporting tools is a plus.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Analyst, Project Management, and Marketing

• Industries

  Insurance, Hospitals and Health Care, and Technology, Information and Media

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Inferred from the description for this job

Medical insurance

Vision insurance

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