Marketing Technologies Director

Sony Interactive Entertainment (SIE); United States; Remote; USD 207,000 - 311,000; Full time

Benefits offered by this job

Remote work available

Bonus potential

Job summary

Sony Interactive Entertainment (SIE) is seeking a senior leader to head a global marketing technology organization spanning engineering, product, UX, data, and measurement. You will shape technology direction and oversee platforms used by marketers across regions with secure, scalable, AI-enabled capabilities that improve marketing effectiveness and customer experience.

The role requires hands-on software or data engineering background along with senior leadership experience and a track record

Qualifications

• Direct software or data engineering experience building marketing technology products or platforms.
• Experience leading engineers and technical product teams.
• Ability to make architecture and build-versus-buy decisions and translate marketing needs into durable systems.
• Background overseeing platform delivery and operation across the product lifecycle.

Responsibilities

• Lead multidisciplinary engineering, product, and UX teams with clear delivery goals and accountability.
• Guide marketing platforms through discovery, architecture, launch, adoption, reliable operation, and ongoing improvement.
• Set architecture for APIs, data pipelines, audience services, orchestration, and activation integrations.
• Define product vision and a multi-year roadmap based on customer value, feasibility, impact, risk, and platform health.
• Establish standards for security, privacy, reliability, observability, scale, and technical debt.
• Direct product discovery and UX research with global marketing teams, turning needs into usable workflows and measurable outcomes.

Skills

Software engineering

Engineering leadership

Architecture decisions

Platform delivery lifecycle

Tools

APIs

Data pipelines

Marketing tech platforms

Job description

Role overview

Lead a global marketing technology organization spanning engineering, product management, user experience, measurement, experimentation, audience activation, and marketing data. You’ll set the technology direction and oversee platforms used by marketers across regions, with a focus on secure, scalable, AI-enabled capabilities that improve marketing effectiveness and customer experience. The role calls for hands‑on software or data engineering background alongside senior leadership experience.

Responsibilities

• Lead multidisciplinary engineering, product, and UX teams with clear delivery goals and accountability.
• Guide marketing platforms through discovery, architecture, launch, adoption, reliable operation, and ongoing improvement.
• Set architecture for APIs, data pipelines, audience services, orchestration, and activation integrations.
• Define product vision and a multi-year roadmap based on customer value, feasibility, impact, risk, and platform health.
• Establish standards for security, privacy, reliability, observability, scale, and technical debt.
• Direct product discovery and UX research with global marketing teams, turning needs into usable workflows and measurable outcomes.

Requirements

• Direct software or data engineering experience building marketing technology products or platforms.
• Experience leading engineers and technical product teams.
• Ability to make architecture and build-versus-buy decisions and translate marketing needs into durable systems.
• Background overseeing platform delivery and operation across the product lifecycle.

Benefits and work setup

• Remote work is available, with pay varying by location. The listed Seattle base range is $207,400–$311,200 USD, and the role may also be eligible for a bonus.