Marketing, Surgeon Engagement & Compliance Lead

GS Medical USA; California; On-site; USD 85,000 - 105,000; Full time

Benefits offered by this job

Health Insurance

401K with match

PTO

Job summary

GS Medical is seeking a Marketing and Surgeon Engagement Manager to lead marketing initiatives, manage surgeon engagement programs, and ensure HCP compliance. This on-site role in Santa Ana, CA reports to the CEO and collaborates with sales and clinical teams to grow our national footprint.

The ideal candidate has 3+ years in medical device marketing, strong communication, and experience with social media and content development. Competitive salary with benefits and career growth opportunities.

Qualifications

• Experience in medical device or healthcare marketing is preferred.
• Proven ability to engage surgeons and healthcare professionals.
• Strong written and verbal communication and content creation skills.
• Knowledge of HCP compliance including Sunshine Act reporting.

Responsibilities

• Lead marketing initiatives, social media, conferences, and collateral.
• Manage surgeon engagement programs and key opinion leader relationships.
• Oversee HCP compliance documentation and advisory activities.
• Collaborate with sales and clinical teams to drive territory growth.

Skills

Marketing experience

Surgeon relations

HCP engagement

Social media management

Communication skills

Organizational skills

Independent work

Education

Bachelor's degree in Marketing

Job description

Position Title: Marketing and Surgeon Engagement Manager

Reports To: CEO

Location: Santa Ana, CA (On-site)

Employment Type: Full-Time, W2

Salary Range: $85,000 – $105,000, commensurate with experience

Benefits: Health Insurance, 401K with match, PTO

Position Summary

GS Medical is a fast-growing spine implant company headquartered in Orange County, California. We are looking for a motivated and versatile professional to manage our marketing initiatives, surgeon engagement activities, and HCP compliance responsibilities. This is a multi-functional role that sits at the intersection of marketing, clinical outreach, and surgeon relations — ideal for someone who thrives in a small company environment, enjoys wearing multiple hats, and wants to grow with a company that is actively expanding its national footprint.

This role reports directly to the CEO and works closely with the sales and clinical teams to support territory development, surgeon relationship management, and brand growth across all GS Medical markets.

1.Marketing

•Manage and grow GS Medical’s social media presence across all platforms including LinkedIn, Instagram, and other relevant channels — creating content, scheduling posts, and tracking engagement.

•Develop and execute marketing outreach campaigns targeting surgeons, hospitals, and healthcare professionals in target markets.

•Create and maintain marketing materials including product brochures, case study summaries, conference materials, and digital content.

•Coordinate conference participation, trade show presence, and industry event logistics.

•Monitor competitive landscape and provide regular updates on competitor marketing activity and market trends.

•Support the development of educational content for surgeon training, cadaver labs, and product launches.

2.Surgeon Relations and Engagement

•Serve as a primary point of contact for surgeon communication, maintaining active and professional relationships with GS Medical’s surgeon accounts and key opinion leaders.

•Coordinate surgeon outreach including meeting requests, follow-up communications, product feedback collection, and educational program invitations.

•Manage surgeon advisory board and design group communications, scheduling, and documentation.

•Organize and coordinate surgeon dinners, fellow and resident meetings, and other surgeon engagement events.

•Support cadaver lab planning and execution in coordination with the sales and clinical teams.

•Maintain accurate records of all surgeon interactions, meeting notes, and follow-up action items.

3.HCP Compliance and Documentation

•Ensure all surgeon and healthcare professional engagements are conducted in accordance with applicable laws, regulations, and company policies — including Sunshine Act / Open Payments requirements.

•Manage and maintain HCP consulting agreements, speaker agreements, and advisory board contracts in coordination with leadership.

•Track and report all HCP transfers of value including meals, travel, honoraria, and event costs in compliance with federal reporting requirements.

•Maintain organized and audit-ready records of all surgeon engagement activities and associated documentation.

•Stay current on relevant compliance regulations and proactively communicate any policy updates to the team.

4.Team Collaboration and Reporting

•Actively participate in GS Medical’s group communication channels — GS Team, GS Sales, and GS Case Coverage — sharing relevant updates and coordinating with the field team.

•Provide regular updates to leadership on marketing performance, surgeon engagement activity, and compliance status.

•Collaborate with the sales team to align marketing and surgeon engagement activities with territory development priorities.

•Support onboarding of new sales representatives with marketing materials and surgeon introduction coordination.

Qualifications

Required

•3 or more years of experience in marketing, surgeon relations, HCP engagement, or a related role within the medical device or healthcare industry.

•Strong written and verbal communication skills with the ability to engage professionally with surgeons and clinical staff.

•Proficiency in social media management, content creation, and digital marketing tools.

•Familiarity with HCP compliance requirements including Sunshine Act / Open Payments reporting.

•Highly organized, detail-oriented, and capable of managing multiple priorities simultaneously.

•Comfortable working independently in a small company environment with limited oversight.

•Bachelor’s degree in marketing, Communications, Life Sciences, or a related field.

Preferred

•Experience in spine, orthopedics, or surgical medical device marketing.

•Existing relationships with spine surgeons or OR clinical staff.

•Experience managing consulting or speaker bureau agreements and HCP documentation.

•Familiarity with cadaver lab coordination or surgical education programs.

Why GS Medical

•A real seat at the table — you will work directly with the CEO and have meaningful input on how the company grows.

•Autonomy and ownership — this is not a support role. You will own marketing, surgeon engagement, and compliance from day one.

•A company actively expanding — new territories and growing surgeon accounts, and a clear national growth plan.

•Competitive salary, strong benefits, and a team that values the work you do.