Marketing Strategist - Network

iSolved HCM; United States; Remote; USD 50,000 - 90,000; Full time

Job summary

Join a forward-thinking company as a Marketing Strategist, where you'll support innovative marketing strategies and campaigns across various channels. This role is crucial in generating qualified leads and driving new partnerships for the network. Collaborate with cross-functional teams to ensure alignment with business goals, while analyzing campaign effectiveness to inform future strategies. If you're passionate about marketing and eager to make a significant impact, this opportunity is perfect for you, offering a dynamic work environment and the chance to grow your career.

Benefits

Flexible Work Hours

Remote Work Options

Professional Development Opportunities

Health and Wellness Programs

Qualifications

• Bachelor's degree in Marketing or related field is required.
• Experience with marketing automation software, preferably HubSpot.

Responsibilities

• Assist in creating and executing multi-channel marketing strategies.
• Analyze campaign data to optimize future marketing initiatives.

Skills

Marketing Automation Software

Analytical Skills

Project Management

Communication Skills

Digital Marketing Knowledge

Education

Bachelor's Degree in Marketing

Business Administration

Tools

Microsoft 365

HubSpot

Job description

Marketing Strategist - Network

Summary

The Marketing Strategist is responsible for supporting marketing strategies, campaigns and initiatives across various channels to create awareness, generate interest, and drive qualified inbound leads resulting in new partners to the isolved Network. This role will play an integral part in support of new business goals and initiatives through marketing programs that influence pipeline and bookings for the isolved Network.

Core Job Duties

• Assist in campaign creation and execution of multi-channel, digital marketing strategies to acquire new leads to scale with success measured in qualified opportunity conversions.
• Collaborate with cross functional teams including Sales, Product Marketing and Content Marketing to cultivate lead generation programs and ensure campaigns are in alignment with brand positioning and long-term business goals.
• Contribute to detailed analysis of campaign effectiveness including segmentation, and creative targeting.
• Develop lead nurturing campaigns to strategically communicate and target prospects as they progress through the funnel.
• Analyze campaign data to identify trends and optimize future marketing initiatives.
• Stay updated on industry trends and emerging technologies to inform strategy adjustments.
• Maintain close alignment with Sales & Business Development to plan and execute ABM strategies for targeted accounts.

Minimum Qualifications

• Bachelor's degree in Marketing, Business Administration, or similar field or related business experience.
• Comprehensive knowledge of Microsoft 365, in particular Excel.
• Solid and demonstrable experience of marketing automation software (HubSpot preferred) and CRM solutions.
• Knowledge of digital marketing channels and best practices.
• Strong analytical skills and problem-solving abilities.
• Proven project management experience with the ability to juggle multiple tasks at one time.
• Strong written and oral communication skills.

Travel Required

Yes, up to 15% domestic travel may be required.

Work Authorization

Employee must be legally authorized to work in the United States.

FLSA Classification

Exempt

Location

Any

About isolved

isolved is an employee experience leader, providing intuitive, people-first HCM (Human Capital Management) technology. Our solutions are delivered directly or through our partner network to more than five million employees and 145,000 employers - who use them every day to boost performance, increase productivity, and accelerate results while reducing risk. Our HCM platform, isolved People Cloud, seamlessly connects and manages the employee journey across talent management, HR & payroll, workforce management and engagement management functions. No matter the industry, we help high-growth organizations employ, enable and empower their workforce by transforming employee experience for a better today and a better tomorrow. For more information, visit www.isolvedhcm.com.

isolved is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. isolved is a progressive and open-minded meritocracy. If you are smart and good at what you do, come as you are. Visit www.isolvedhcm.com/careers for more information regarding our incredible culture and focus on our employee experience. Visit www.isolvedeebenefits.com for a comprehensive list of our employee total rewards offerings.

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