Marketing Specialist

Chick-fil-A | Irvine; Irvine (CA); On-site; USD 52,000 - 78,000; Full time

Job summary

Chick-fil-A MacArthur is seeking a Marketing Specialist who thrives on creativity, relationship-building, and hands-on teamwork. You’ll drive community engagement, manage social content, and craft promotional materials to grow local guest visits.

The role emphasizes organizing campaigns, collaborating with local partners, and using Canva to design graphics that reflect our brand’s hospitality and community focus.

Qualifications

• Experience in marketing, social media management, customer service, sales, events, or community outreach is a plus.
• Ability to plan projects, set goals, and follow through on results.
• Strong written and verbal communication skills.
• Excellent organizational and time-management skills.

Responsibilities

• Develop and maintain relationships with local businesses, schools, community organizations, and other partners.
• Identify opportunities to introduce Chick-fil-A to new Guests and strengthen relationships with existing Guests.
• Coordinate community outreach, local partnerships, events, and promotions.
• Represent Chick-fil-A with professionalism, enthusiasm, and genuine hospitality.
• Manage the restaurant's marketing calendar, ensuring campaigns, events, and promotions are organized and executed on time.
• Create engaging content for Instagram, Facebook, and TikTok.

Skills

Highly organized

Goal-oriented

Creative

Excellent communicator

Team player

Self-motivated

Tools

Canva

Instagram

Facebook

TikTok

Job description

Marketing Specialist

Do you love creativity, building relationships, and making things happen?

At Chick-fil-A MacArthur, we believe great marketing starts with great relationships. We're looking for a highly organized, creative, and results-driven Marketing Specialist who loves connecting with people, developing new ideas, and making a positive impact in our community.

This role is an opportunity to combine creativity, social media, community engagement, and hands-on teamwork. You'll help grow our local presence, build relationships with businesses and community organizations, and create memorable experiences that bring Guests back.

We're looking for someone who takes initiative, sets goals, follows through, and has a genuine heart to serve. If you're energized by people, motivated by results, and excited to grow your skills, we'd love to meet you!

What You'll Do

Community Marketing & Relationship Building

• Develop and maintain relationships with local businesses, schools, community organizations, and other potential community partners.

• Identify opportunities to introduce Chick-fil-A to new Guests and strengthen relationships with existing Guests.

• Coordinate community outreach, local partnerships, events, and promotional opportunities.

• Represent Chick-fil-A with professionalism, enthusiasm, and genuine hospitality.

Social Media & Digital Marketing

• Manage the restaurant's marketing calendar, ensuring campaigns, events, and promotions are organized and executed on time.

• Create engaging content for Instagram, Facebook, and TikTok.

• Use Canva to design creative graphics, promotional materials, and social media content.

• Identify opportunities to leverage the Chick-fil-A App to engage Guests, increase awareness, and encourage repeat visits.

• Coordinate Chick-fil-A Cow appearances and other brand engagement opportunities.

• Develop creative marketing ideas that support restaurant sales, community awareness, and Guest engagement.

• Set goals, monitor results, and identify opportunities to improve marketing effectiveness.

What We're Looking For

Our ideal candidate is:

• Highly organized: Able to manage multiple projects, maintain a marketing calendar, and meet deadlines.

• Goal-oriented and results-driven: Sets clear goals, takes ownership of outcomes, and looks for ways to improve performance.

• Charismatic and personable: Enjoys meeting people, building relationships, and representing our brand in the community.

• Creative: Brings fresh ideas and knows how to turn them into engaging content and meaningful marketing opportunities.

• Detail-oriented: Takes pride in accuracy, quality, and following through on commitments.

• A problem-solver: Resourceful, adaptable, and able to find solutions when challenges arise.

• Self-motivated and independent: Takes initiative and can manage responsibilities without constant direction.

• An excellent communicator: Communicates clearly and professionally in person, over the phone, in writing, and on social media.

• A team player: Collaborates well with others and is willing to support restaurant operations when needed.

• Committed to growth: Welcomes feedback, learns quickly, and wants to develop personally and professionally.

• Driven by a heart to serve: Genuinely cares about Guests, teammates, and the community.

Preferred Skills & Experience

• Experience creating content for Instagram, Facebook, and TikTok.

• Proficiency with Canva for designing graphics and marketing materials.

• Strong written and verbal communication skills.

• Excellent organizational and time-management skills.

• Ability to plan projects, set goals, and follow through on results.

• Experience in marketing, social media management, customer service, sales, event planning, or community outreach is a plus.

We're looking for the right person, not just the right résumé. A strong work ethic, positive attitude, creativity, and willingness to learn matter.

Who Thrives in This Role?

Someone who enjoys both the creative and business sides of marketing. You might be designing a social media post in Canva one day, meeting with a local business the next, and helping assemble and deliver catering orders later that afternoon.

You don't wait for someone to tell you every next step. You look for opportunities, set goals, take ownership, and follow through.

Most importantly, you understand that successful marketing isn't just about likes and followers. It's about building relationships, serving people, and creating opportunities for the restaurant to grow.

Our goal is to be the most caring company in Irvine. We're looking for someone who wants to help us make that happen.

If you're creative, organized, driven, and passionate about serving others, we'd love to hear from you!