Marketing Specialist

Ascensus; Charleston (SC); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

401(k) match

Medical insurance

Dental insurance

PTO

Job summary

Ascensus is seeking a Marketing Specialist to support the execution, optimization, and measurement of marketing programs that drive engagement and growth. You will coordinate content, campaigns, and processes across channels while prioritizing work and applying sound judgment.

You will partner with Sales and stakeholders to address content gaps, lead production, and analyze performance to inform improvements.

Qualifications

• Bachelor's degree in business, marketing, communications, or a related field.
• Minimum of 5 years of marketing, communications, sales enablement, or related business experience.
• Strong content creation, messaging, editing, and brand stewardship skills across multiple channels and audiences.
• Ability to partner with Sales and cross-functional stakeholders to translate needs into marketing plans.
• Data-driven mindset with ability to assess marketing effectiveness and translate insights into recommendations.
• Strong communication and presentation skills for updates and campaign highlights.
• Proven project management, prioritization, and follow-through skills.

Responsibilities

• Manages marketing planning and calendars across channels and stakeholders.
• Creates, manages, and publishes multi-channel content reflecting brand strategy.
• Partners with Sales to deliver marketing support that advances priorities.
• Leads campaign and content production with timelines and stakeholders.
• Supports marketing technology, processes, and review/approval for scalable execution.
• Collects and analyzes marketing performance to provide insights.
• Presents updates and campaign highlights to business partners and leadership.
• Oversees fulfillment, budgets, and vendor processes.
• Evaluates incoming marketing requests and prioritizes accordingly.
• Advocates for brand accuracy and audience alignment in materials.
• Documents workflows and supports process improvements.
• Assists with other initiatives and special projects.

Skills

Content creation

Brand stewardship

Cross-functional collaboration

Data-driven

Project management

Communication

Presentation

Education

Bachelor's degree in business/marketing/communications

Equivalent work experience

Tools

Marketing analytics tools

CMS/content management systems

Project management software

Job description

Ascensus is the leading independent technology and service platform powering savings plans across America, providing products and expertise that help nearly 16 million people save for a better today and tomorrow.

Section 1: Position Summary

The Marketing Specialist supports the execution, optimization, and measurement of marketing programs that advance business priorities, strengthen brand presence, and drive audience engagement. The role coordinates content, campaigns, operational processes, and stakeholder requests across multiple channels while applying sound judgment to prioritize work, evaluate effectiveness, and recommend improvements that support growth, scalability, and successful delivery.

Section 2: Job Functions, Essential Duties and Responsibilities

• Manages marketing planning and communications calendars to balance priorities, align timing, and coordinate delivery across channels and stakeholders.
• Creates, manages, and publishes multi-channel marketing content—including digital, email, social, web, and print that reflects brand strategy, supports program goals, and drives audience engagement.
• Partners with Sales and other cross-functional business stakeholders to understand needs, identify content gaps, and deliver marketing support that advances business and sales priorities.
• Leads campaign and content production, determining appropriate formats, timelines, stakeholders, and execution approaches to meet objectives.
• Supports marketing technology, project management, content management, and review/approval processes to enable consistent, efficient, and scalable execution.
• Collects, monitors, and analyzes marketing performance information—including campaign effectiveness, content engagement, lead activity, conversion indicators, and sales enablement outcomes to provide actionable insights and support continuous improvement.
• Prepares and presents marketing updates, insights, recommendations, and campaign highlights to business partners, sales teams, and leadership audiences.
• Oversees fulfillment, vendor, budget, and operational processes as appropriate, identifying improvements and resolving issues that affect delivery, quality, or the client/stakeholder experience.
• Evaluates and prioritizes incoming marketing requests, applying sound judgment to balance competing needs and recommend practical solutions.
• Advocates for corporate and program brands by ensuring marketing materials are accurate, audience-appropriate, aligned with brand standards, and ready for internal or external use.
• Documents workflows, develops reference materials, and supports process improvements that increase consistency, scalability, onboarding, and knowledge sharing.
• Assists with other marketing initiatives, business priorities, and special projects as assigned.

Supervision

• N/A

Section 3: Experience, Skills, Knowledge Requirements

• Bachelor's degree in business, marketing, communications, or a related field, or equivalent work experience.
• A minimum of 5 years of marketing, communications, sales enablement, or related business experience.
• Strong content creation, messaging, editing, and brand stewardship skills across multiple marketing channels and audiences.
• Ability to partner with Sales and cross-functional business stakeholders to understand priorities, translate needs into marketing plans, and support growth-oriented initiatives.
• Data-driven mindset with ability to assess marketing effectiveness, interpret performance metrics, and translate insights into recommendations for improvement.
• Strong communication and presentation skills, including the ability to share updates, insights, campaign highlights, and recommendations with business partners and leaders.
• Proven project management, prioritization, and follow-through skills with the ability to manage multiple deadlines, requests, and stakeholders.
• Highly motivated, proactive, resourceful, flexible, and able to adapt to changing business needs.
• Strong organizational skills, time management, judgment, and attention to detail despite shifting inputs and deadlines.
• Experience using marketing, project management, content management, productivity, and/or analytics tools to support campaign execution and operational effectiveness.
• Solid understanding of marketing communications, sales alignment, external presence, and the role marketing plays in business growth.

The national average salary range for this role is $65-95k in base pay, exclusive of any bonuses and benefits.This base salary range represents the low and high end of the salary range for this position. Actual salary offered will vary and may be above or below the range based on various factors including but not limited to location, experience, performance, and internal pay alignment. We do not anticipate that candidates hired will begin at the top of the range however, from time to time, it may occur on a case-by-case basis. Other rewards and benefits may include: 401(k) match, Medical, Dental, Vision, Paid-Time-Off, etc. For more information, please visitcareers.ascensus.com/#Benefits.