Marketing Specialist

Ascensus; Needham (MA); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

401(k) match

Medical

Dental

Vision

Paid-Time-Off

Job summary

Ascensus is seeking a Marketing Specialist to drive the execution, optimization, and measurement of marketing programs across channels. You will manage content, campaigns, and workflows, partner with Sales to align priorities, and deliver data-driven insights to improve outcomes.

The role emphasizes collaboration, scalability, and brand stewardship while supporting growth initiatives and program delivery. Experience across digital, email, social, web, and print channels is valued.

Qualifications

• Bachelor's degree in business, marketing, communications, or a related field, or equivalent work experience.
• A minimum of 5 years of marketing, communications, sales enablement, or related business experience.
• Strong content creation, messaging, editing, and brand stewardship skills across multiple marketing channels and audiences.

Responsibilities

• Manages marketing planning and calendars to balance priorities and coordinate delivery across channels.
• Creates, manages, and publishes multi-channel content reflecting brand strategy and goals.
• Partners with Sales and cross-functional stakeholders to translate needs into marketing plans and campaigns.
• Leads campaign and content production with defined formats, timelines, and stakeholders.
• Monitors marketing performance data and provides actionable insights for improvement.
• Prepares updates and highlights for business partners, sales teams, and leadership.

Skills

Content creation

Brand stewardship

Cross-functional

Project management

Data-driven

Communication skills

Presentation skills

Time management

Sales enablement

Marketing tools

Education

Bachelor's degree

Tools

Marketing tools

Project management tools

Content management tools

Analytics tools

Productivity tools

Job description

Ascensus is the leading independent technology and service platform powering savings plans across America, providing products and expertise that help nearly 16 million people save for a better today and tomorrow.

Section 1: Position Summary

The Marketing Specialist supports the execution, optimization, and measurement of marketing programs that advance business priorities, strengthen brand presence, and drive audience engagement. The role coordinates content, campaigns, operational processes, and stakeholder requests across multiple channels while applying sound judgment to prioritize work, evaluate effectiveness, and recommend improvements that support growth, scalability, and successful delivery.

Section 2: Job Functions, Essential Duties and Responsibilities

Manages marketing planning and communications calendars to balance priorities, align timing, and coordinate delivery across channels and stakeholders. Creates, manages, and publishes multi‑channel marketing content—including digital, email, social, web, and print—that reflects brand strategy, supports program goals, and drives audience engagement. Partners with Sales and other cross‑functional business stakeholders to understand needs, identify content gaps, and deliver marketing support that advances business and sales priorities. Leads campaign and content production, determining appropriate formats, timelines, stakeholders, and execution approaches to meet objectives. Supports marketing technology, project management, content management, and review/approval processes to enable consistent, efficient, and scalable execution. Collects, monitors, and analyzes marketing performance information—including campaign effectiveness, content engagement, lead activity, conversion indicators, and sales enablement outcomes—to provide actionable insights and support continuous improvement. Prepares and presents marketing updates, insights, recommendations, and campaign highlights to business partners, sales teams, and leadership audiences. Oversees fulfillment, vendor, budget, and operational processes as appropriate, identifying improvements and resolving issues that affect delivery, quality, or the client/stakeholder experience. Evaluates and prioritizes incoming marketing requests, applying sound judgment to balance competing needs and recommend practical solutions. Advocates for corporate and program brands by ensuring marketing materials are accurate, audience‑appropriate, aligned with brand standards, and ready for internal or external use. Documents workflows, develops reference materials, and supports process improvements that increase consistency, scalability, onboarding, and knowledge sharing. Assists with other marketing initiatives, business priorities, and special projects as assigned.

Section 3: Experience, Skills, Knowledge Requirements

Bachelor's degree in business, marketing, communications, or a related field, or equivalent work experience. A minimum of 5 years of marketing, communications, sales enablement, or related business experience. Strong content creation, messaging, editing, and brand stewardship skills across multiple marketing channels and audiences. Ability to partner with Sales and cross‑functional business stakeholders to understand priorities, translate needs into marketing plans, and support growth‑oriented initiatives. Data‑driven mindset with ability to assess marketing effectiveness, interpret performance metrics, and translate insights into recommendations for improvement. Strong communication and presentation skills, including the ability to share updates, insights, campaign highlights, and recommendations with business partners and leaders. Proven project management, prioritization, and follow‑through skills with the ability to manage multiple deadlines, requests, and stakeholders. Highly motivated, proactive, resourceful, flexible, and able to adapt to changing business needs. Strong organizational skills, time management, judgment, and attention to detail despite shifting inputs and deadlines. Experience using marketing, project management, content management, productivity, and/or analytics tools to support campaign execution and operational effectiveness. Solid understanding of marketing communications, sales alignment, external presence, and the role marketing plays in business growth.

The national average salary range for this role is $65-95k in base pay, exclusive of any bonuses and benefits. This base salary range represents the low and high end of the salary range for this position. Actual salary offered will vary and may be above or below the range based on various factors including but not limited to location, experience, performance, and internal pay alignment. We do not anticipate that candidates hired will begin at the top of the range however, from time to time, it may occur on a case‑by‑case basis.

Other rewards and benefits may include:

• 401(k) match
• Medical
• Dental
• Vision
• Paid-Time-Off
• etc.

For more information, please visit careers.ascensus.com/#Benefits.

Be aware of employment fraud. All email communications from Ascensus or its hiring managers originate from @ascensus.com or @futureplan.com email addresses. We will never ask you for payment or require you to purchase any equipment. If you are suspicious or unsure about validity of a job posting, we strongly encourage you to apply directly through our website.

Ascensus helps millions of people save for a better future.

What makes any career at Ascensus so rewarding?

• Collaborative, idea-sharing environment
• Professional Development with in‑house training and tuition reimbursement
• Generous reward programs
• Paid time off
• Medical, dental & vision benefits
• Health Savings Account with employer contribution up to $1,100
• 401(k) & 529 college savings match programs
• Volunteer and charitable‑giving programs
• Business casual dress