Marketing Project Manager

Lithia Motors; United States; Remote; USD 70,000 - 100,000; Full time

Job summary

Lithia Motors is seeking a Marketing Project Manager in the Eastern U.S. region (remote based) to enhance retail marketing efforts. This role connects dealership operations with the brand's vision through effective planning, execution, and by leveraging emerging technologies.

Benefits

Competitive pay

Medical, Dental and Vision Plans

Paid Holidays & PTO

Short and Long-Term Disability

Paid Life Insurance

401(k) Retirement Plan

Employee Stock Purchase Plan

Lithia Learning Center

Vehicle Purchase Discounts

Wellness Programs

Qualifications

• Bachelor’s degree in Business, Communications, Marketing, or related field.
• Strong attention to detail and multitasking abilities.
• Previous experience with OEM marketing programs is a plus.

Responsibilities

• Lead and execute localized marketing strategies.
• Monitor project work to ensure deliverable quality.
• Oversee marketing performance and make strategic recommendations.

Skills

Time management

Organizational skills

Communication skills

Critical thinking

Education

Bachelor’s degree in Business, Communications, Marketing

Job description

Lithia & Driveway (LAD) | Marketing Project Manager

Location: Eastern U.S. Region (remote based)

We’re looking for a Project Manager to lead and execute localized marketing strategies that make a measurable impact across our Eastern Dealership Operations. This role plays a key part in connecting our in-store experience with the broader brand vision—delivering results through precise planning, strong communication, and a focus on innovation.

As a LAD Project Manager, you will:

Execute retail marketing initiatives at the store level in alignment with OEM and LAD standards.

Assign, schedule, and monitor project work to keep deliverables on track and ensure high-quality execution.

Oversee dealership website marketing performance and provide strategic recommendations to internal teams and external partners.

Serve as a key liaison between store clients, vendors, and Lithia Support Services, ensuring seamless communication and execution.

Provide expertise in OEM brand guidelines, including OCP, Co-op, MAAP pricing, restricted language, and content approval benchmarks.

Test and pilot emerging technologies to improve online marketing performance.

Take on additional marketing and project support tasks as needed.

Qualifications

A Bachelor’s degree in Business, Communications, Marketing, or a related field.

Excellent time management, organizational, and communication skills.

Strong attention to detail and ability to manage multiple projects with urgency and efficiency.

Critical thinking skills with a proactive approach to solving challenges.

Previous experience working with OEM marketing programs is a plus.

We offer best in class industry benefits:

Competitive pay

Medical, Dental and Vision Plans

Paid Holidays & PTO

Short and Long-Term Disability

Paid Life Insurance

401(k) Retirement Plan

Employee Stock Purchase Plan

Lithia Learning Center

Vehicle Purchase Discounts

Wellness Programs

High School graduate or equivalent, 18 years or older required. We are a drug free workplace. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

About the company

Lithia Motors, Inc. is one of America's largest automotive retailers featuring most domestic and import franchises. Our stores serve urban and rural populations throughout the Western, Midwest and Eastern United States. We are focused on providing cust...

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