Marketing Project Manager

Staffmark Group; Plano (TX); On-site; USD 87,000 - 117,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401k

Paid Time Off

Job summary

Staffmark Total Talent Solutions is seeking a Marketing Project Manager to lead digital merchandising and site experience initiatives from our Plano, TX office. This contract role requires collaboration with product, engineering, UX, analytics and marketing teams to optimize product placement, promotions, and customer journeys across key channels.

You will own day-to-day merchandising strategy, manage promotional updates, and translate business priorities into compelling online experiences

Qualifications

• Bachelor's degree in Marketing, Business, operations or related field
• 5+ years' experience in ecommerce digital product operations or digital experience management
• Experience partnering with product, engineering, UX, analytics and marketing teams
• Strong knowledge of CMS, PIM, product catalog management, search, taxonomy and digital merchandising platforms
• Proven ability to manage multiple complex initiatives in a fast-paced environment
• Excellent project management, communication and stakeholder management skills
• Strong analytical and problem-solving capabilities with experience using data to drive decisions
• Fluent in Microsoft Word, Excel, and PowerPoint
• Fluent in JIRA, Confluence, or equivalent project management systems
• Must be organized and highly detail-oriented
• Ability to use and adopt AI tooling

Responsibilities

• Own day-to-day digital merchandising strategy and execution across key product categories to maximize engagement and sales
• Develop and manage product placement, merchandising, featured products, and promotional experiences across homepage category product finder page and buy pages
• Partner with Category Management, Marketing, and Product Ops to align merchandising priorities with objectives
• Lead execution of promotional updates across digital channels with accurate pricing and messaging
• Coordinate promotions with Category Management, Price Ops and QA to ensure timely launches
• Manage promotional changes throughout campaign lifecycle including launches, updates, extensions and end-of-promotion activities
• Proactively identify and resolve offer, pricing or merchandising issues impacting conversion and experience
• Lead digital merchandising execution for key campaigns and seasonal moments
• Develop merchandising plans for sales moments and product launches
• Coordinate campaign content, product selection and messaging for cohesive online experiences
• Monitor campaign execution and adjust merchandising to maximize impact
• Leverage customer insights to develop segment-specific merchandising strategies
• Collaborate with Analytics, Category Management and other teams to target audiences
• Develop differentiated messaging and experiences based on segments
• Continuously evaluate segment performance and refine strategies
• Analyze merchandising and campaign performance to identify opportunities for optimization
• Monitor traffic, conversion, revenue, and offer performance; translate data into actions
• Partner with cross-functional teams to test and implement optimization opportunities

Skills

Ecommerce ops

Cross-functional

CMS

PIM

Product catalog

Digital merchandising

Education

Bachelor's degree

Job description

Job Title: Marketing Project Manager

Location: Plano, TX

Pay Rate: $74.16/hr.

Schedule: Fully on-site, Monday - Friday | 8:00 AM to 5:00 PM (hours may vary)

Staffmark Total Talent Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices, and appliances located in Plano, TX.

Project Manager - Marketing

Top Skills

• 5+ years' experience in ecommerce digital product operations or digital experience management
• Experience partnering with product, engineering, UX, analytics, and marketing teams
• Strong knowledge of CMS, PIM, product catalog management, search, taxonomy, and digital merchandising

Position Description

Digital Merchandising & Site Experience

• Own day-to-day digital merchandising strategy and execution across key product categories, ensuring products, offers, and experiences are positioned to maximize customer engagement and sales.
• Develop and manage product placement, merchandising, featured products, and promotional experiences across homepage category product finder page, and buy pages.
• Partner closely with Category Management, Marketing, and Product Ops to align merchandising priorities with commercial objectives and category strategies.

Promotional & Offer Management

• Lead the execution of promotional updates, ensuring offers, pricing, promotional messaging, eligibility, and merchandising placements are accurately reflected across digital channels (s.com, shop app, employee store).
• Work closely with Category Management, Price Ops, and QA teams to ensure promotions are configured correctly and launched on time across relevant customer experiences.
• Manage promotional changes throughout the campaign lifecycle, including launch, updates, extensions, and end-of-promotion activities.
• Proactively identify and resolve offer, pricing, or merchandising issues that may impact conversion, customer experience, or promotional performance.

Campaign & Key Drive Execution

• Lead digital merchandising execution for key campaign and commercial periods, translating business priorities and campaign strategies into compelling online experiences.
• Develop and execute merchandising plans for key sales moments, seasonal campaigns, product launches, and other business-critical periods.
• Coordinate campaign content, product selection, promotional messaging, sales pitches, and site placements to ensure a cohesive CEJ.
• Monitor campaign execution and performance in real time, making timely merchandising adjustments to maximize business impact.

Customer Segmentation & Personalized Merchandising

• Leverage customer, product, and behavioral insights to develop micro-segmented merchandising strategies tailored to different customer needs and purchase journeys.
• Partner with Analytics, PZN, and Category Management teams to identify target audiences and translate customer insights into relevant product and promotional activities.
• Develop differentiated sales pitches, product messaging, and merchandising experiences based on customer segments, shopping behaviors, and commercial objectives.
• Continuously evaluate segment performance and refine merchandising strategies to improve engagement, conversion, and customer value.

Performance Analytics & Commercial Optimization

• Analyze product, promotional, merchandising, and campaign performance to identify trends, opportunities, and areas for optimization.
• Monitor key metrics including traffic, conversion, revenue, offer performance, product sell-through, and campaign effectiveness to evaluate merchandising impact.
• Translate performance data into actionable recommendations and proactively adjust product placement, promotional messaging, offers, and site experiences.
• Partner with cross-functional stakeholders to test and implement optimization opportunities, using data and customer insights to continuously improve merchandising performance

Requirements

• Bachelor's degree or better in Marketing, Business, operations or related field
• 5+ years' experience in ecommerce digital product operations or digital experience management
• Experience partnering with product, engineering, UX, analytics and marketing teams
• Strong knowledge of CMS, PIM, product catalog management, search, taxonomy and digital merchandising platforms
• Proven ability to manage multiple complex initiatives in a fast-paced environment
• Excellent project management, communication and stakeholder management skills
• Strong analytical and problem-solving capabilities with experience using data to drive decisions
• Fluent in Microsoft Word, Excel, and PowerPoint
• Fluent in JIRA, Confluence, or equivalent project management systems
• Must be organized and highly detail-oriented
• Ability to use and adopt AI tooling

Staffmark talent working with this client receives competitive compensation and a great benefits package!

Employee Benefits Include

• Medical
• Dental
• Vision
• 401k
• Paid Time Off + More!

About Us

At Staffmark, we connect hardworking people with great companies, creating opportunities that make a lasting impact.

Staffmark is an equal opportunity employer. Allapplicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status, or any other legally protected status. Staffmark offers reasonable accommodations for qualified individuals with disabilities; contact your local branch for inquiries. Staffmark is an E-Verify employer. See our Privacy Notice for Candidates and Employees/Contractors at https://smgroupna.com/privacy-notice-for-candidates-and-employees-contractors. By applying, you consent to receive AI-generated and non-AI-generated calls, texts, or emails from Staffmark Group, its affiliates, and partners. Frequency varies and message/data rates may apply. Reply STOP to cancel or HELP for help.