Marketing Project Manager

GU Energy Labs; Berkeley (CA); Hybrid; USD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Project Manager to join their innovative team. This hybrid role involves planning and executing multi-channel marketing initiatives, collaborating with cross-functional teams, and optimizing workflows. With a focus on delivering projects on time and within scope, the successful candidate will have a significant impact on the organization. If you are passionate about sports and have a knack for project management, this is the perfect opportunity for you to thrive and contribute to exciting marketing strategies.

Qualifications

• 3-5 Jahre Erfahrung im Projektmanagement im Marketingbereich.
• PMP-Zertifizierung bevorzugt.

Responsibilities

• Planung und Durchführung integrierter Marketingkampagnen.
• Entwicklung und Pflege von Projektplänen, Zeitplänen und Budgets.

Skills

Projektmanagement

Marketing-Kanäle

Asana

Microsoft-Anwendungen

Kommunikationsfähigkeiten

Multitasking

Education

Bachelor in Marketing

Bachelor in Business

Bachelor in Kommunikationswissenschaften

Tools

Asana

Microsoft Office

Job description

About GU

GU Energy Labs is a family-owned, market-leading global sports nutrition brand, and we are looking for an experienced and collaborative Marketing Project Manager to join our Marketing team!

About the Role

The Marketing Project Manager is responsible for planning, executing, and optimizing multi-channel marketing initiatives and campaigns, ensuring projects are delivered on time, within scope, and aligned with company objectives. This role will work closely with marketing functions and key cross-functional stakeholders to manage timelines, resources, and communications for campaigns, product launches, and brand initiatives.

This is a new role for the GU Marketing Team, ideal for a confident, collaborative project manager to have an immediate impact by creating new processes and ways of working within the organization.
This is a hybrid role with weekly in-office work from our Berkeley HQ required.

What You Will Do

• Facilitate the planning and execution of integrated marketing campaigns, including product launches, digital advertising, and events.
• Develop and maintain project plans, timelines, and budgets, ensuring marketing initiatives are executed efficiently.
• Collaborate with cross-functional teams, including creative, digital, experiential, sales, product development, athletes, and community & people to align expectations and needs with marketing strategies and project goals.
• Track project performance using appropriate systems and tools, identifying issues and proactively addressing challenges.
• Facilitate clear and effective communication between stakeholders, ensuring alignment on goals, KPIs, deadlines, and expectations.
• Optimize workflows and processes to improve efficiency and effectiveness within the marketing team.
• Oversee the development of post-project analysis and reporting to measure success and inform future marketing strategies.

About You

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 3-5 years of experience in project management within a marketing environment.
• PMP certification preferred.
• Strong understanding of marketing channels, including digital, social media, content, and experiential marketing.
• Master-level proficiency in Asana and Microsoft applications to manage multiple projects simultaneously.
• Excellent organizational and multitasking skills with a strong attention to detail.
• Effective communication and interpersonal skills, with the ability to work collaboratively with diverse teams.
• Passion for sports or the active lifestyle industry is a plus.