Marketing Programs Lead for Growth & Campaigns

PR Girl Manifesto; Leawood (KS); On-site; USD 75,000 - 120,000; Full time

Job summary

Apex Systems, Inc. in Leawood, KS is seeking a Program Manager, Marketing to develop and execute marketing strategies that drive guest engagement, product revenue, and profitability.

You will lead planning, promotions, merchandising initiatives, and guest-facing programs to influence purchase behavior and deliver measurable results. The role collaborates with Operations, Analytics, Loyalty, Technology, Finance, Creative, agencies, and suppliers to launch campaigns across digital menus, mobile

Qualifications

• Bachelor’s degree in marketing, advertising, business, communications, or related field.
• 5+ years in marketing, brand/category/consumer marketing required.
• Experience leading cross-functional initiatives with multiple stakeholders.

Responsibilities

• Develop and execute annual marketing strategies and campaigns to drive revenue and guest engagement.
• Lead marketing for categories including menu innovations, LTOs, product launches, and promotions.
• Identify growth opportunities through pricing, bundling, and consumer insights to boost product sales.
• Analyze campaign and product performance using data to optimize strategies.
• Collaborate with operations, analytics, loyalty, tech, finance, creative, agencies, and suppliers.
• Develop merchandising and marketing strategies across digital menus, mobile ordering, kiosks, digital channels, packaging, and on-site materials.
• Manage cooperative funding for promotions, and handle invoicing and budgets.
• Present strategies and performance results to partners and leadership.
• Manage budgets, agency relationships, supplier partnerships, and cooperative funding.

Skills

MS Office

Digital marketing

CRM

Paid media

Mobile ordering

Digital experiences

Strategic thinking

Analytical skills

Decision-making

Problem-solving

Education

Bachelor’s degree in marketing, advertising, business, communications, or a related field

Job description

Apex Systems, Inc. in Leawood, KS is seeking a Program Manager, Marketing to develop and execute marketing strategies that drive guest engagement, product revenue, and profitability.

You will lead planning, promotions, merchandising initiatives, and guest-facing programs to influence purchase behavior and deliver measurable results. The role collaborates with Operations, Analytics, Loyalty, Technology, Finance, Creative, agencies, and suppliers to launch campaigns across digital menus, mobile