Marketing Programs Lead: Campaigns, Content and Events (US)

T-MOBILE USA, Inc.; City of Niagara Falls (NY); On-site; USD 74,000 - 162,000; Full time

Benefits offered by this job

Annual bonus eligibility

Stock grants

Employee stock purchase plan

401(k)

Paid time off and holidays

Job summary

T-Mobile USA, Inc. is seeking an energetic marketer to drive brand awareness and revenue in the U.S. market. You will develop localized campaigns, create engaging content, and enable sales with compelling collateral and events across channels.

You'll collaborate with cross-functional teams, manage CRM/CMS assets, and analyze market trends to grow T-Ads' presence for national campaigns and client engagement.

Qualifications

• Bachelor's degree plus 2–4 years in media, advertising or ad tech.
• Robust experience producing marketing materials, content and assets.
• Experience using CRM/CMS to support marketing initiatives (preferred).
• Experience in B2B marketing and lead generation (preferred).
• End-to-end events experience (preferred).

Responsibilities

• Coordinate and execute marketing campaigns across channels.
• Create content across formats: blog, whitepapers, social, PR, newsletters.
• Localize and maintain marketing collateral for US campaigns.
• Plan and execute industry and client events, including on-site support.
• Support lead pipeline management and timely follow-up for US opportunities.
• Monitor US market trends, conduct research and analyze data.

Skills

Strong writing

Copywriting

Content marketing

Cross-functional collaboration

Marketing campaigns

Lead generation

Education

Bachelor's degree in marketing or related field

Tools

HubSpot

Salesforce

WordPress

Job description

T-Mobile USA, Inc. is seeking an energetic marketer to drive brand awareness and revenue in the U.S. market. You will develop localized campaigns, create engaging content, and enable sales with compelling collateral and events across channels.

You'll collaborate with cross-functional teams, manage CRM/CMS assets, and analyze market trends to grow T-Ads' presence for national campaigns and client engagement.