Marketing Platform Quality Assurance Analyst

Pollard Banknote Limited; Ypsilanti (MI); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Competitive compensation

Profit sharing program

Company pension & 401K

Health & Extended Benefits

Professional development opportunities

Tuition reimbursement

Employee & Family Assistance Program

Employee engagement activities

Job summary

Pollard Banknote Limited is seeking a proactive Marketing Platform QA Analyst to join the Digital Engagement team remotely within central or eastern time zones. You will ensure campaigns are accurately configured, tested, and deployed, working with Marketing Coordinators, Solution Architects, and lottery clients to improve quality and compliance.

You will maintain documentation, participate in peer reviews, and contribute to governance and process improvements across the platform.

Qualifications

• Experience performing QA reviews of marketing campaigns and customer journeys.
• Ability to validate configuration, targeting, personalization, triggers, and rules.
• Experience with testing, QA validation, or process reviews.
• Proficiency with standard documentation tools and collaboration platforms.

Responsibilities

• Perform QA reviews of marketing campaigns, customer journeys, segments, and communications.
• Validate campaign configuration, audience targeting, personalization, and scheduling before deployment.
• Execute test plans and pre-launch validation activities.
• Document defects and coordinate with stakeholders for resolution.
• Participate in cross-functional reviews with Marketing Coordinators, Developers, and Solution Architects.
• Maintain platform process docs, workflows, and best practices.
• Support Product Owner with implementation guides and knowledge base articles.
• Research and implement testing automation approaches.

Skills

QA validation

Stakeholder communication

Analytical thinking

Collaboration

Tools

Jira

Planner

Confluence

SharePoint

Microsoft Office

Teams

Job description

We’re looking for a proactive Marketing Platform Quality Assurance Analyst to join our Digital Engagement team remotely within either a central or eastern time zone. As a Marketing Platform Quality Assurance Analyst, you’ll ensure marketing campaigns are accurately configured, tested, and deployed through our marketing engagement platform and related technologies. You’ll collaborate with Marketing Coordinators, Solution Architects, the Marketing Platform Product Owner, and lottery clients to identify issues, maintain quality and compliance, and support effective use of the platform through documentation, knowledge sharing, and process improvement.

Who We Are

With a legacy spanning over a century, Pollard Banknote has become a world leader in instant ticket manufacturing and digital lottery solutions that enhance player engagement through cutting-edge technology. Our diverse and talented team brings ideas to life through creativity, innovation, and collaboration. From exciting lottery experiences to impactful partnerships, we’re shaping the future of gaming and making a difference in millions of lives. Join us and help reimagine how the world plays.

What We Offer

• Competitive compensation
• Profit sharing program – every role plays a part in our success!
• Company pension & 401K
• Health & Extended Benefits
• Opportunities for professional development
• Tuition reimbursement
• Employee & Family Assistance Program
• A variety of committee driven employee engagement activities

What You’ll Do

• Perform quality assurance reviews of marketing campaigns, customer journeys, segments, and communications built within the marketing engagement platform.
• Validate campaign configuration, audience targeting, personalization logic, triggers, business rules, and scheduling prior to deployment
• Execute test plans and pre-launch validation activities to ensure campaign accuracy and alignment with documented requirements
• Identify, document, and communicate defects, inconsistencies, and implementation issues, working with stakeholders to ensure timely resolution
• Participate in cross-functional peer reviews and quality assurance processes involving Marketing Coordinators, Developers, and Solution Architects
• Assist with campaign troubleshooting, post-launch validation, and continuous improvement initiatives
• Maintain documentation related to marketing platform processes, standards, workflows, integrations, and best practices
• Support the Marketing Platform Product Owner by updating and organizing implementation guides and other knowledge base articles
• Contribute to the development and maintenance of platform governance, quality assurance standards, and operational processes
• Collaborate with internal teams and stakeholders to ensure marketing initiatives are delivered accurately, efficiently, and in accordance with established standards
• Research and implement testing automation approaches to increase consistency and reduce manual errors

Who You Are

• A collaborative communicator, skilled at working with stakeholders and documenting information clearly.
• Detail-oriented and quality-focused, with a strong commitment to accuracy and consistency.
• Analytical and proactive, able to identify issues, assess risks, and recommend solutions.
• Organized and accountable, effectively managing multiple priorities and deadlines.

What You’ll Bring

• 2+ years of experience in marketing operations, marketing technology, quality assurance, business analysis, or a related field.
• Experience working with marketing automation platforms.
• Experience performing testing, QA validation, or process reviews.
• Familiarity with Jira, Planner, Confluence, SharePoint, or similar work management and documentation tools.
• Excellent written communication and documentation skills.
• Ability to interpret business requirements and validate implementation against specifications.
• Proficiency with Microsoft Office applications, particularly Word, Excel, PowerPoint, and Teams
• Strong understanding of campaign workflows, audience segmentation, and customer engagement programs.

Pollard Banknote Limited is an equal opportunity employer, committed to promoting and maintaining a diverse and inclusive workforce. Reasonable accommodations are available upon request.

Employment is contingent upon a satisfactory response from a Criminal Record Search.