Marketing Planning Associate

Nongshim America, Inc.; Rancho Cucamonga (CA); Hybrid; USD 59,000 - 65,000; Full time

Benefits offered by this job

Medical & Life Insurance Coverage

401K Matching

Employee Discounts

Paid Vacation

Paid Holidays

Training Program

Job summary

Nongshim America, Inc. in Rancho Cucamonga, CA, is seeking a Marketing Planning Associate to support brand management, new product launches, and PLM activities.

You will help develop annual plans, analyze market trends, and coordinate cross-functional teams. The role requires 0–3 years of experience, a Bachelor's in Marketing or related field, strong Excel data skills, and the ability to work in a fast-paced environment.

Qualifications

• 0-3 years of relevant experience.
• Bachelor's degree in Marketing or related field preferred.
• Comprehensive understanding of branding and marketing principles.
• Proficiency in Microsoft Excel for data-driven financial and sales analysis.
• Strong market and consumer insight; ability to interpret consumer trends.
• Authorized to work in the United States.
• Bilingual: English required; Korean preferred.

Responsibilities

• Support brand management and strategic communication direction.
• Assist in new product development and manage the launch process.
• Manage PLM activities including SKU management and product specs.
• Conduct market research and consumer insight analysis.
• Perform data analysis on sales and profitability using Excel and internal systems (BW, SAP, Circana/Tableau).
• Support development and review of annual and long-term marketing plans.
• Coordinate cross-functional communication for launches and follow-ups.
• Prepare reports and presentations for strategy and performance reviews.

Skills

Brand management

Market research

Data analysis

Excel

Communication

Bilingual

Education

Bachelor's degree in Marketing/Business

Tools

BW

SAP

Circana

Tableau

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Marketing Planning Associate

Full Time Rancho Cucamonga, CA, US

Salary Range: $28.50 To $29.07 Hourly

Jobs and Responsibilities

• Support overall brand management for the Nongshim brand portfolio, including brand identity development and strategic communication direction.
• Assist in new product development (NPD) and manage the product launch process from planning through commercialization (CR, commercialization documents, pricing approval, DR).
• Manage Product Lifecycle Management (PLM) activities, including SKU code management, product specification maintenance, and periodic SKU discontinuation processes.
• Conduct market research and consumer insight analysis to interpret consumer trends and competitive market dynamics.
• Perform data analysis on sales, profitability, and financial performance using Excel and internal systems (BW, SAP, Circana/Tableau).
• Support development and review of annual, long-term, and short-term marketing plans to drive brand growth.
• Coordinate cross-functional communication with sales, SCM, and design teams for new product launches and follow-up.
• Assist with brand marketing activity documentation and history management by brand.
• Prepare logical, structured reports and presentations for business strategy and performance reviews.
• Support team publications and materials, including the LA weekly newsletter and product catalog management.
• Other special projects as assigned

Qualifications and Skills

• 0-3 years of relevant experience
• A Bachelor's Degree in Marketing, Business Administration, or related field Preferred
• Comprehensive understanding of branding and marketing principles
• Proficiency in Microsoft Excel for data-driven financial and sales analysis (demonstrated through major, certification, or experience)
• Strong market and consumer insight; ability to interpret consumer trends and competitive dynamics
• Composed yet proactive communication skills
• Authorized to work lawfully in the United States
• Bilingual (Fluency in English is required and Korean is preferred)

Employee Benefits:

• 100% coverage for Medical, Dental, Vision, and Life Insurance (Fully paid by company)
• 401K Matching up to 4%
• Employee Discounts
• 10 Paid Vacation
• 5 Paid Sick Days
• 11 Paid Holidays
• On-Job Training Program
• Lunch Catering for employees

Job Type: Full-time (non-exempt)

Starting Salary Range: Starting $59,000 to $65,000 per year based on experience (Negotiable depending on experience, excluding bonus and other earnings)

Schedule:

• 8 hour shift

Education:

• Bachelor's (Preferred)

Ability to Relocate:

• Rancho Cucamonga, CA 91730: Relocate before starting work (Required)