Marketing Ops Lead: HubSpot, APIs & AI Automation

Remote Genie; Northern (KY); Hybrid; USD 130,000 - 150,000; Full time

Benefits offered by this job

401k

Medical/dental coverage

Job summary

NetBrain is hiring a Marketing Operations Manager in the United States to drive HubSpot administration, API integrations, and AI tooling adoption within a no-code network automation context. You’ll own data hygiene, workflows, and reporting to enable the marketing team’s campaigns and lifecycle management.

You will build and maintain integrations with Salesforce and other platforms, ensure data quality, and craft repeatable automation.

Qualifications

• 3–5 years of marketing operations experience in a B2B SaaS or technology environment.
• Hands-on HubSpot administration experience is required — proficiency in another marketing automation platform is not a substitute.
• Demonstrated ability to build and troubleshoot API integrations between marketing systems, with an understanding of how data moves between platforms and what breaks when it doesn’t.
• Hands-on experience with Claude, ChatGPT, or comparable AI tools in a professional context; ready to help the marketing team adopt Claude effectively from day one.
• Comfortable reading and working with Salesforce data as it relates to marketing operations — understands how to pull reporting without needing to be a Salesforce administrator.
• Strong data fluency: able to build a report, read a dataset, and identify what’s wrong with it.
• Precise and detail-oriented, catching problems in workflow logic, field mapping, and API configuration before they propagate.
• Clear, responsive communicator who can explain what’s being built, flag blockers early, and move technical work toward resolution.
• Curious and adaptable — stays current with martech and AI tooling and brings practical recommendations back to the team.
• Manual Dexterity: Repetitive motion of wrists, hands and fingers for using a computer.
• Stationary Tasks: Sitting for extended periods, remaining in a stationary position.

Responsibilities

• HubSpot Administration & Configuration: own properties, pipelines, forms, lists, workflows, and user permissions; maintain always-on workflows for lead nurturing and routing; ensure data hygiene and provide campaign support.
• Integrations & API Management: build and maintain API connections between HubSpot and the martech stack; troubleshoot connections and document logic.
• AI Tooling & Automation: identify automation opportunities, draft workflow logic, implement AI-assisted processes, and test configurations before rollout.
• Reporting & Data Support: build HubSpot reports/dashboards; handle ad hoc data requests; document configurations for maintainability.

Skills

HubSpot administration

API integrations

AI tooling

Salesforce data

Data fluency

Strong communication

Martech awareness

Tools

HubSpot

Salesforce

Claude/AI tools

Job description

NetBrain is hiring a Marketing Operations Manager in the United States to drive HubSpot administration, API integrations, and AI tooling adoption within a no-code network automation context. You’ll own data hygiene, workflows, and reporting to enable the marketing team’s campaigns and lifecycle management.

You will build and maintain integrations with Salesforce and other platforms, ensure data quality, and craft repeatable automation.