Marketing Ops & Analytics Leader (HubSpot + GA4)

Guardian Products / BAMKO; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Guardian Products / BAMKO is seeking a Marketing Operations professional to define and execute the marketing ops roadmap in a fast-paced B2B environment. You will lead HubSpot Marketing Hub Enterprise as the backbone of marketing operations and drive data-driven decision making.

You will partner with IT and sales to ensure seamless systems integration, build attribution models, and deliver executive dashboards that demonstrate impact and ROI. Prior experience with GA4 and BI tools is required.

Qualifications

• 5+ years in marketing operations or revenue operations.
• 3+ years as a hands-on HubSpot administrator.
• Track record of building integrations between a CRM and other business systems.
• Working knowledge of GA4, tag management platforms, and ad platform conversion tracking.
• Strong analytical skills with SQL or advanced spreadsheet modeling.
• Experience in a BI tool (Looker Studio, Power BI, Tableau, or similar).
• Experience in B2B environments with long, multi-stakeholder sales cycles.
• Ability to present data to senior leadership.

Responsibilities

• Set the marketing operations and analytics roadmap.
• Lead HubSpot (Marketing Hub Enterprise) as the operating backbone.
• Partner with IT to ensure marketing and business systems work together.
• Design and support routing, qualification, and handoff processes between marketing and sales.
• Lead campaign tracking, GA4, tag management, and conversion tracking.
• Build attribution models and executive dashboards.
• Evaluate and implement marketing technology stack.
• Own segmentation, list strategy, and QA standards.

Skills

Marketing operations

Revenue operations

Analytics

HubSpot administration

SQL

Looker Studio/Power BI/Tableau

GA4

Data storytelling

B2B sales cycles

Tools

HubSpot

GA4

Tag management

Looker Studio

Power BI

Tableau

Job description

Guardian Products / BAMKO is seeking a Marketing Operations professional to define and execute the marketing ops roadmap in a fast-paced B2B environment. You will lead HubSpot Marketing Hub Enterprise as the backbone of marketing operations and drive data-driven decision making.

You will partner with IT and sales to ensure seamless systems integration, build attribution models, and deliver executive dashboards that demonstrate impact and ROI. Prior experience with GA4 and BI tools is required.