Marketing Operations Lead - Data & Systems

OpenKrill; United States; Remote; USD 93.000 - 128.000; Vollzeit

Benefits dieser Stelle

RSUs

ESPP

Flexible time off

Paid holidays

Parental leave

Medical, dental, and vision insurance

401(k) match

Zusammenfassung

SentinelOne is seeking a Marketing Operations Specialist (Data & Systems) to dive into Marketo and Salesforce data, perform deep-dive audits, and optimize the marketing engine with AI-powered insights.

You will also serve as a Secondary Administrator for parts of the MarTech stack, collaborating with primary admins, documenting processes, and driving data accuracy and efficiency across systems.

Qualifikationen

• 3+ years in Marketing Operations with data analysis focus.
• Advanced proficiency in Marketo and Salesforce; manage smart lists, flow actions, objects, reports.
• Analytical mindset with ability to audit thousands of rows of data for logic errors.
• Ability to translate technical findings into clear insights for leadership.
• Systems thinking: understand ripple effects across tools like Salesforce.
• AI fluency to draft workflow logic and docs using AI tools.
• Bachelor's degree in Marketing, Business, Data Science, or related field or equivalent experience.

Aufgaben

• Conduct deep-dive audits into system behavior, sync errors, and workflow logic.
• Lead data hygiene initiatives: de-duplicate records, normalize fields, and clean legacy processes.
• Draft technical requirements and prescribe solutions to improve system efficiency.
• Maintain lifecycle models and identify anomalies in reporting using AI.
• Support primary admins in managing MarTech stack (Reachdesk, Qualified, Demandbase, PathFactory, Splash).
• Create and update technical documentation for scalable logic (scoring, routing, lifecycle stages).
• Deliver measurable outcomes: reduce Marketo-Salesforce sync errors and improve data accuracy.

Kenntnisse

Data analysis

System architecture

AI fluency

Troubleshooting

Communication to leadership

Ausbildung

Bachelor's degree in Marketing/Business/Data Science

Tools

Marketo

Salesforce

Reachdesk

Qualified

Demandbase

PathFactory

Splash

Jobbeschreibung

SentinelOne is seeking a Marketing Operations Specialist (Data & Systems) to dive into Marketo and Salesforce data, perform deep-dive audits, and optimize the marketing engine with AI-powered insights.

You will also serve as a Secondary Administrator for parts of the MarTech stack, collaborating with primary admins, documenting processes, and driving data accuracy and efficiency across systems.