Marketing Operations Coordinator

Wellstar Health System; Marietta (GA); On-site; USD 90,000 - 120,000; Full time

Job summary

Wellstar Health System in Marietta, GA seeks a Marketing Operations Manager to serve as the operational backbone of the marketing organization, coordinating budgets, vendor contracts, and process improvements to support enterprise priorities.

Reporting to the CMO, you will oversee workflow, reporting, and cross-functional collaboration with finance, legal, and creative teams to deliver high-impact marketing and patient engagement initiatives.

Qualifications

• Requires a Bachelor's degree in Business, Marketing, Health Administration or related field.
• 3+ years in marketing/operations may substitute for education requirements.

Responsibilities

• Develop and maintain operational processes, workflows, and governance for the marketing department.
• Manage departmental budgets, purchase orders, invoices, and payments; provide regular reporting.
• Coordinate vendor onboarding, contracts, renewals, and compliance activities.
• Support intake, prioritization, and capacity planning across marketing teams.

Skills

Organizational skills

Multitasking

Budgeting

Contract management

Project management tools

Communication

Cross-functional collaboration

Analytical thinking

MS Office

Confidentiality

Education

Bachelor’s degree in Business/Marketing/Health Administration

Job description

How would you like to work in a place where your contributions and ideas are valued? A place where you can serve with compassion, pursue excellence and honor every voice? At Wellstar, our mission is simple, yet powerful: to enhance the health and well-being of every person we serve. We are proud to have become a shining example of what's possible when the brightest professionals dedicate themselves to making a difference in the healthcare industry, and in people's lives.

Job Summary

The Marketing Operations Manager serves as the operational backbone of the marketing organization, ensuring that the department's people, processes, systems, and resources function efficiently and effectively in support of enterprise priorities. Reporting directly to the Chief Marketing Officer, this role is responsible for coordinating the day-to-day business operations of the marketing department, enabling teams to focus on delivering high-quality marketing, communications, and patient engagement initiatives across the health system.

This position oversees key operational functions, including budget administration, vendor onboarding and management, contract coordination, invoice and payment processing, workflow and process optimization, creative throughput management, and departmental prioritization. The Marketing Operations Manager works closely with marketing leaders and cross-functional partners to establish operational discipline, improve transparency, and ensure that projects and resources are aligned with organizational goals.

Core Responsibilities And Essential Functions

Department Operations & Process Management

Develop, maintain, and continuously improve operational processes, workflows, documentation, and governance practices that support the marketing department. Identify opportunities to increase efficiency, standardization, and accountability.

Budget Administration & Financial Coordination

Manage departmental budgets, purchase orders, invoices, and payment processes. Track spending, maintain budget records, coordinate with finance teams, and provide regular reporting to marketing leadership.

Vendor & Contract Management

Coordinate vendor onboarding, contract administration, renewals, and compliance activities. Serve as the primary liaison between marketing, procurement, legal, and external partners.

Project Prioritization & Throughput Management

Support intake, prioritization, and capacity planning across marketing teams. Monitor creative and project throughput to ensure work aligns with organizational priorities and deadlines.

Communication, Reporting & Department Coordination

Maintain visibility into departmental priorities, timelines, and key initiatives. Prepare reports, dashboards, presentations, and communications that keep stakeholders informed and aligned.

Performs other duties as assigned

Complies with all Wellstar Health System policies, standards of work, and code of conduct.

Required Minimum Education

• Associates Business Administration/Management or Bachelors Business Communications or Bachelors Marketing or Bachelors Operations Management or Bachelors Health Administration or Bachelors Other / Related Field
• 3 years additional - Additional years of relevant work experience and/or other specialized training can be used in lieu of minimum education requirement.

Required Minimum License(s) And Certification(s)

All certifications are required upon hire unless otherwise stated.

Additional License(s) And Certification(s)

• Project Management Professional (PMP)
• Certified Associate in Project Management (CAPM)
• Certified ScrumMaster (CSM)
• Lean Six Sigma Green Belt
• Certified Professional in Healthcare Quality (CPHQ)
• Change management or business process improvement certifications Upon Hire Preferred

Required Minimum Experience

• Minimum 5 years Minimum of five (5) years of progressively responsible experience in marketing operations, business operations, project coordination, administration, or a related field Required and
• Minimum 5 years Experience managing budgets, invoices, contracts, and vendor relationships Required and
• Minimum 5 years Experience supporting cross-functional teams and coordinating multiple projects simultaneously in a complex organization. Required and
• Minimum 5 years Experience developing and improving operational processes and workflows. Required and
• Minimum 2 years Healthcare, agency, or large enterprise experience preferred. Preferred

Required Minimum Skills

• Strong organizational and project coordination skills with exceptional attention to detail. High
• Demonstrated ability to manage multiple priorities and deadlines in a fast-paced environment. Medium
• Knowledge of budgeting, procurement, invoice management, and financial tracking processes. Medium
• Understanding of contract administration and vendor management practice Medium
• Experience with project management and workflow platforms Medium
• Excellent written, verbal, and interpersonal communication skills. Medium
• Ability to establish effective working relationships across leadership teams, business units, and external partners. Medium
• Strong analytical and problem-solving capabilities. Medium
• Proficiency with Microsoft Office and collaboration platforms, including Excel, PowerPoint, Teams, and project management tools. Medium
• Ability to exercise discretion and maintain confidentiality when handling sensitive information. Medium

Join us and discover the support to do more meaningful work—and enjoy a more rewarding life. Connect with the most integrated health system in Georgia, and start a future that gives you more.