Marketing Operations Architect — AI & Automation

G&A; Miami (FL); On-site; USD 70,000 - 95,000; Full time

Job summary

GoTu Technology, Inc. is seeking a Marketing Operations Specialist in the Miami area to build and maintain the marketing tech backbone. You will own AI-powered workflows, automation, and data pipelines, interfacing with Marketing, Data, and Product teams.

You’ll work hands-on with HubSpot, data platforms, and AI tools to drive demand generation, content operations, lifecycle marketing, and analytics in a fast-paced, high-growth environment.

Qualifications

• 1–3 years in marketing operations, growth ops, revenue ops, or related field
• Bachelor’s Degree or equivalent professional experience
• Hands-on HubSpot power user: workflows, lists, sequences, automation, lifecycle management, reporting
• Experience building with AI tools (LLM APIs, AI platforms, or workflow automation)
• Strong analytical skills: attribution, funnel analysis, marketing performance, pipeline reporting
• Systems-oriented mindset with root-cause analysis and scalable solutions

Responsibilities

• Maintain and improve internal AI teammate infrastructure and routing logic
• Build and optimize marketing automation workflows in HubSpot across channels
• Develop AI-powered content operations pipelines (brief generation, SEO workflows, drafting, QA, publishing)
• Own marketing data stack components: attribution, governance, funnel visibility, reporting
• Collaborate with demand generation on channels like LinkedIn, Meta, Bing, job boards, direct mail
• Create AI-native marketing systems and onboarding experiences
• Support data scrapers, enrichment, and ICP signal frameworks
• Identify opportunities to automate and integrate marketing processes
• Troubleshoot issues and implement scalable solutions
• Document systems and SOPs for autonomous team operation
• Partner across Marketing, Data, Product in a high-growth environment

Skills

HubSpot workflows

AI tooling

Data analysis

Cross-functional collaboration

Automation

System thinking

Education

Bachelor’s Degree

Tools

HubSpot

Snowflake

Hex

Tableau

Make/n8n/Zapier

Job description

GoTu Technology, Inc. is seeking a Marketing Operations Specialist in the Miami area to build and maintain the marketing tech backbone. You will own AI-powered workflows, automation, and data pipelines, interfacing with Marketing, Data, and Product teams.

You’ll work hands-on with HubSpot, data platforms, and AI tools to drive demand generation, content operations, lifecycle marketing, and analytics in a fast-paced, high-growth environment.