Marketing Operations and CRM Specialist

Aktion; Maumee (OH); On-site; USD 65,000 - 85,000; Full time

Benefits offered by this job

Competitive salary

Quarterly bonus

Employer matching 401k

Job summary

Aktion Associates is seeking a Marketing Operations and CRM Specialist to administer HubSpot CRM, govern data, and optimize pipelines while aligning marketing and sales activities. This on‑site role focuses on data integrity, lead routing, and analytics to drive growth across the organization.

You will work with HubSpot and Acumatica CRM ecosystems, build dashboards, and implement automation while partnering with marketing, sales, and operations to scale processes and improve efficiency.

Qualifications

• 2–4 years of experience in Operations or Marketing Operations.
• Experience in HubSpot or similar CRM environments (Acumatica a plus).
• Strong understanding of sales and marketing data structures.
• Familiarity with enrichment tools, data providers, and signal‑based workflows.
• Detail‑oriented with strong problem‑solving skills.
• Comfortable working cross‑functionally with marketing, sales, and operations.

Responsibilities

• Administer and optimize HubSpot CRM, including workflows, properties, pipelines, and data structure.
• Ensure data integrity, governance, and accuracy across customer, prospect, and account records.
• Manage lead routing, lifecycle progression, segmentation, and sales/marketing handoffs.
• Build and maintain target account lists, contact databases, and data enrichment processes.
• Configure and support automated workflows using HubSpot, Common Room, and integrated systems.
• Develop and maintain dashboards, reports, and analytics to track pipeline, conversion, campaign performance, and attribution.
• Support integrations between HubSpot, Acumatica CRM, and other marketing and sales technologies.
• Identify and implement process improvements and automation opportunities to increase efficiency and scalability.

Skills

Data structures

Detail‑oriented

Cross‑functional collaboration

Tools

HubSpot CRM

Acumatica CRM

Data enrichment tools

Job description

Position: Marketing Operations and CRM Specialist

Location: Maumee, OH

Job Id:452

# of Openings:1

Marketing Operations and CRM Specialist

Aktion Associates is a North American ERP software reseller in the top 20 of the VAR 100 reseller market and top workplaces in 2026. We have a high‑growth technical environment with a workforce of over 300 professionals. The workforce is highly skilled and consists of application consultants, software engineers, and networking engineers located throughout the U.S and Canada.

Role and Responsibilities

• Administer and optimize HubSpot CRM, including workflows, properties, pipelines, and data structure.
• Ensure data integrity, governance, and accuracy across customer, prospect, and account records.
• Manage lead routing, lifecycle progression, segmentation, and sales/marketing handoffs.
• Build and maintain target account lists, contact databases, and data enrichment processes.
• Configure and support automated workflows using HubSpot, Common Room, and integrated systems.
• Develop and maintain dashboards, reports, and analytics to track pipeline, conversion, campaign performance, and attribution.
• Support integrations between HubSpot, Acumatica CRM, and other marketing and sales technologies.
• Identify and implement process improvements and automation opportunities to increase efficiency and scalability.

Education, Experience and Skills

• 2–4 years of experience in Operations, Marketing Operations, or related field
• Experience working in HubSpot or similar CRM environments (Acumatica experience a plus)
• Strong understanding of sales and marketing data structures
• Familiarity with enrichment tools, data providers, and signal‑based workflows
• Detail‑oriented with strong problem‑solving skills
• Comfortable working cross‑functionally with marketing, sales, and operations

Location: On‑site Maumee,OH Headquarters Office

• This position offers a competitive salary, quarterly bonus, with the potential for performance‑based year‑end bonus.
• Aktion Associates offers a comprehensive benefits plan including an employer matching 401k plan.

If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please contact HR at [e-mail] and let us know the nature of your request and your contact information. Aktion Associates is an Equal Opportunity Employer.