Marketing Officer

Commonwealth Business Bank; Los Angeles (CA); On-site; USD 60,000 - 70,000; Full time

Job summary

Commonwealth Business Bank in Los Angeles, CA is seeking a Marketing Officer to coordinate, execute, and monitor all marketing communications for the Bank. The role includes generating reports, supporting profit centers, and directing digital marketing initiatives, as well as supervising the Marketing Assistant.

The ideal candidate will lead advertising campaigns, manage vendor relationships, and ensure compliance with bank policies.

Qualifications

• Bachelor’s degree in marketing, advertising, or communications preferred.
• Bank marketing experience preferred.
• Bilingual in English and Korean is preferred.

Responsibilities

• Coordinate, execute, and monitor all marketing communications for the Bank.
• Develop advertising campaigns and marketing collateral.
• Generate reports for business units and monitor campaign results.
• Manage relationships with creative agencies and vendors.
• Oversee digital marketing initiatives and email campaigns.
• Support branches with marketing communications.

Skills

Google Analytics

Google Tag Manager

Google AdWords

Vendor management

Social media know-how

Salesforce

HubSpot

SEO/SEM

Event planning

Customer service

Verbal and written skills

Bilingual English/Korean

Project management

MS Office

Adobe Creative Suite

Education

Bachelor’s degree in marketing/advertising/communications

Bank marketing experience

Tools

Salesforce

HubSpot

Google Analytics

Google Tag Manager

Google AdWords

Adobe Creative Suite

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Marketing Officer

Full Time Commonwealth Business Bank, Los Angeles, CA, US

2 days ago Requisition ID: 1097

Salary Range: $60,000.00 To $70,000.00 Annually

POSITION OVERVIEW

The Marketing Officer is responsible for coordinating, executing, and monitoring all marketing communication initiatives for the Bank. General duties include the generation of periodic and customized reports as needed by Bank, providing marketing support for profit centers, and coordinating Bank’s digital marketing initiatives. This position is also responsible for providing general support for department projects and for supervising the Marketing Assistant.

POSITION RESPONSIBILITIES

• Support in developing, planning, and implementing advertising strategy and campaigns to enhance Bank’s image
• Production quality control (flyers, promotional items, posters, and general marketing collateral)
• Generate marketing/custom reports and lists as needed by business units
• Coordinate with Ad/PR/Social Media agencies to enhance the production and execution process
• Design and implement direct email marketing campaigns
• Assist in developing digital media strategies and execution items
• Marketing Compliance review/approval process and documentation
• Manage creative agency relationships, including deadlines and campaign scope parameters.
• Promotional item and vendor management
• Event marketing coordination, execution and oversight to maximize exposure for CBB
• Website content tracking and updates
• Report on marketing-related campaign results
• Recommend best practices for implementing new campaigns related to banking product or solution
• Branch support & communications (marketing customer service for branches)
• Administrative support for branches and departments
• Additional tasks assigned by Marketing Manager
• Comply fully with all Bank policies and procedures as well as all regulatory requirements (e.g. Bank Secrecy Act, Anti Money Laundering, Code of Conduct, and etc.). Must complete all required training

PREFERRED SKILLS / QUALIFICATIONS

• Efficient with digital tools, including Google Analytics, Google Tag Manager and Google AdWords
• Strong vendor management and negotiating skills
• Strong knowledge and user experience in various social media platforms
• Experience with marketing automation tools such as Salesforce or HubSpot preferred
• Knowledge of SEO/SEM
• Event marketing planning, coordination, and execution
• Excellent customer service and organizational skills
• Excellent verbal and written skills
• Bilingual in English and Korean is required
• Organized, highly motivated, and able to work independently under pressure and meet deadlines
• Effective project management skills with the ability to prioritize, multi-task, manage multiple projects simultaneously
• General understanding of marketing compliance regulations and laws
• Highly proficient with MS Office Suite (Outlook, Word, Excel, PowerPoint)
• Proficient with Adobe Creative Suite

EDUCATION / EXPERIENCE

• Bachelor’s degree in marketing, advertising, communications or relevant experience preferred
• Bank marketing experience preferred

We offer a competitive total rewards package, including but not limited to Medical, Dental, Vision, and Life Insurance, 401k retirement savings plan, and paid federal holidays, for this full-time position within the annual salary range of $60,000 - $70,000. Annual pay ranges are determined based on qualifications, level, and location. Exact compensation may vary based on your skills and experience.

Must be authorized to work in the US.

We are an Equal Opportunity Employer. All applicants will receive consideration for employment without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender identity, gender expression, genetic information, or military or Veteran status, or any other characteristic protected by law.