Marketing Manager

Stagetime Inc.; Madison (WI); Hybrid; USD 65,000 - 90,000; Full time

Job summary

Madison Opera is seeking a highly organized marketing professional to lead all marketing and communications efforts. The role covers branding, multi-channel campaigns, website and social media management, and content creation for performances and events.

The position also involves managing press relations, ad sales for playbills, and collaboration with freelancers. Extended hours may be required during production and events.

Qualifications

• Bachelor’s degree or equivalent years of experience in marketing and communications.
• Excellent writing, editing, and proofreading skills.
• Functional knowledge of Adobe Suite, video-editing software, and both video and still cameras.
• Strong organizational skills with a great attention to detail.
• Solid interpersonal skills with the demonstrated ability to develop and maintain productive relationships both inside and outside of the organization.
• Solid oral communication skills, with a polished interpersonal presence.
• High computer literacy and ability to learn new technologies quickly.
• Ability to work and think independently, as well as in collaboration with others.
• Ability to plan and prioritize multiple projects in a fast-paced environment and work under pressure.
• Willingness to learn and be proactive.
• Ability to lift up to 20 pounds.
• Passion for the arts. (Extensive knowledge of opera is not required.)

Responsibilities

• Plan and implement marketing, brand management, and communication efforts across channels.
• Manage Madison Opera’s website and social media accounts.
• Oversee all elements of performance programs and playbill design, including ad sales.
• Lead public relations, press releases, and media engagement.
• Engage and supervise freelance photographers, videographers, and designers.
• Assist with content for online presentations, including live-streamed lectures.
• Provide support for grant applications and other development needs.
• Collaborate on office and event management, including performances and fundraisers.
• Take on additional projects as assigned by the General Director.

Skills

Writing

Editing

Proofreading

Organization

Interpersonal skills

Communication

Tech-savvy

Independence

Project management

Education

Bachelor's degree

Tools

Adobe Creative Suite

Video editing software

Video cameras

Still cameras

Job description

Madison Opera is seeking a highly-organized creative professional to join its team and manage all aspects of the company’s marketing and communications. The Marketing Manager handles all promotional and public relations activities, enhancing engagement in Madison Opera performances, programs, and events and working with varied constituencies.

PRIMARY DUTIES

• Plan and implement all of Madison Opera’s marketing, brand management, and communication efforts, including but not limited to social media; print, online, radio, and television advertising; direct mail; posters; and e-blasts.
• Manage the development and content of Madison Opera’s website and social media accounts.
• Manage all elements of performance playbills, including design and supervision of ad sales and trades.
• Manage public relations, including but not limited to sending press releases and engaging the media.
• Engage and supervise freelance photographers, videographers, and graphic designers.
• Assist with content for online presentations, including managing live-streamed lectures.
• Provide support and data for grant applications and other development needs.
• Collaborative help with general office and event management, including, but not limited to, performances, fundraisers, and cultivation events.
• Additional projects as assigned by the General Director.

These tasks represent the baseline responsibilities for this position. As Madison Opera and the opera field evolves, so might this role.

QUALIFICATIONS

Required

• Bachelor’s degree or equivalent years of experience in marketing and communications
• Excellent writing, editing, and proofreading skills
• Functional knowledge of Adobe Suite, video-editing software, and both video and still cameras
• Strong organizational skills with a great attention to detail
• Solid interpersonal skills with the demonstrated ability to develop and maintain productive relationships both inside and outside of the organization
• Solid oral communication skills, with a polished interpersonal presence
• High computer literacy and ability to learn new technologies quickly
• Ability to work and think independently, as well as in collaboration with others
• Ability to plan and prioritize multiple projects in a fast-paced environment and work under pressure
• Willingness to learn and be proactive
• Ability to lift up to 20 pounds
• Passion for the arts. (Extensive knowledge of opera is not required.)

Ideally

• Driver’s license and car

Must be available to work for extended weekend and evening hours during production and event periods.