Marketing Manager NF-04

DLA Careers; Tracy (CA); On-site; USD 52,000 - 76,000; Full time

Benefits offered by this job

No Evenings, Weekends or Holiday

Duty Free Gym Access

Discounted Attraction Tickets

Income Based Childcare

Job summary

DLA Morale Welfare Recreation Fund Marketing is seeking a qualified marketing professional to formulate policy, direct market research, and design promotional materials for MWR programs. You will develop long- and short-range plans, evaluate market trends, and lead campaigns to meet program goals.

The role emphasizes sales strategies, customer satisfaction analysis, and overseeing internal communications and publications across marketing channels.

Qualifications

• Requires master’s or equivalent graduate degree in marketing, advertising or related field.
• Experience developing market research programs, data analysis and economic principles.

Responsibilities

• Formulates and implements marketing policy and procedure for MWR programs; develops plans and directs market research and assessment.
• Develops long- and short-range marketing operation plans and evaluates effectiveness via goals and market trends.
• Develops sales, promotional and merchandising strategies, brochures and pamphlets; analyzes customer needs and satisfaction.
• Directs staff in advertising, event marketing, sales campaigns and development of MWR publications.

Skills

Marketing experience

Market research

Data analysis

Business practices

Economic principles

Education

Master's degree in marketing or closely related field

Tools

Website management

Digital design

Graphic design for print/digital

Job description

Summary

This position is located at DLA Morale Welfare Recreation Fund Marketing, Tracy San Joaquin, California.

Summary

This position is located at DLA Morale Welfare Recreation Fund Marketing, Tracy San Joaquin, California.

Incentives and Bonuses

• Incentives will not be paid.

Employee Benefits

• No Evenings, Weekends or Holiday.
• Duty Free Gym Access.
• Discounted Attraction Tickets ITR Store.
• Income Based Childcare

Duties

• Formulates and implements marketing policy and procedure for MWR programs. Recommends priorities, develops plans and directs the execution of market research, analysis and assessment.
• Develops long and short-range marketing operation plans. Evaluates effectiveness through attainment of goals and analysis of business trends and market share.
• Develops sales, promotional and merchandising strategies, brochures and pamphlets. Identifies and analyzes customer needs and satisfaction.
• Assists program managers develop internal customer service training programs.
• Directs subordinate staff in assisting managers market and promote their programs. This includes advertising, event marketing, sales campaigns, sales promotions, radio and television production graphic art design, and development of MWR publications.

Requirements

Help

Conditions of employment

• Direct Deposit and Social Security Card is required.
• Meet qualification/eligibility/background requirements for this position.
• A one-year probationary period may be required.
• Satisfactorily complete an employment verification (E-Verify) check.
• Subject to satisfactory completion of all pre-employment checks in accordance with AR 215-3, para.2 to include a Tier 1 background investigation.

Qualifications

Resumes must be two pages (or less). Resumes should clearly demonstrate the applicant's relevant experience, skills, knowledge and abilities as they pertain to this position.

A Qualified Candidate Must Possess The Following

• Demonstrated related work experience that equipped the applicant with the particular knowledge, skills, and abilities to perform successfully the duties of the position.
• Work experience must have be equivalent in complexity, difficulty and responsibility to the next lower pay band level. Work experience developing market research programs, data analysis, business practices and economic principals.

OR

• Completion of the requirements for a master's or equivalent graduate degree in marketing, advertising or closely related field.
• Specialized education developing market research programs, data analysis, business practices and economic principals.

In addition to the above qualifications, candidates who possess the following qualifications will be considered "Highly Preferred" or "Best Qualified":

• At least one year of experience in marketing, communications, or a closely related field.
• Proficiency in website management and digital design of marketing materials.
• At least one year of experience in producing graphic design content for print and digital distribution.

Experience MUST be reflected on your Resume at the time of application and or transcripts must be uploaded to your documents if using education in lieu of experience to be considered for Standard and/or Highly Qualified for this position.

Applicants meeting the Highly Preferred criteria will be referred first to the Selecting Official. All other applicants may be referred for consideration at managements request.

Education

Completion of the requirements for a master's or equivalent graduate degree in marketing, advertising or closely related field. Specialized education developing market research programs, data analysis, business practices and economic principals.

Area of Consideration

• This job is open to candidates Worldwide.

PCS Costs

• Payment of Permanent Change of Station (PCS) costs are not authorized based on a determination that a PCS move is not in the Government's interest.

Allowances and Differentials

• This job is part of a pay-banded system. Sunday premium pay for regularly scheduled employees and night differential pay may be authorized by the Garrison Commander.
• Non-foreign overseas allowances, cost of living (COLA), and differentials will not be paid, contingent upon eligibility.

Important Information Regarding Access to Certain Federal Facilities

• Access to certain federal facilities may require a REAL ID-compliant driver's license/ID (marked with a star) or an Enhanced Driver's License (EDL) from WA, MI, MN, NY, or VT. See https://www.tsa.gov/real-id for details.

Your Application may be Considered for Multiple Opportunities

• After you apply, your application remains valid for 90 days and may be referred to hiring officials as new vacancies arise. Additional referrals may occur for up to 90 days after the closing date.

Termination of Spouse Employment Preference

• Refusal of a military spouse to participate in established recruitment procedures for a Regular Full-Time (RFT) or Regular Part-Time (RPT) position (for example, interview, and so forth) is considered a declination of employment and is a basis for termination of Spouse Employment Preference (SEP) entitlement for the current Permanent Change of Station (PCS) of the sponsor.

Candidates should be committed to improving the efficiency of the Federal government, passionate about the ideals of our American republic, and committed to upholding the rule of law and the United States Constitution.

Working for Army Non-Appropriated Funds (NAF) can offer numerous advantages. Army NAF employment can provide a sense of pride and fulfillment, as you'll be supporting communities comprised of military and civilian personnel, and their families, which contributes to the Department of Defense's overall mission. We offer a wide range of career opportunities, including jobs in childcare, recreation, hospitality, and more. Many employees have opportunities for professional development, including training, education, and certification programs to help towards career advancement. As an Army NAF employee, you'll have access to some on-base facilities, including fitness centers, libraries, and many other amenities.

Regular full-time and part-time employees are eligible for enrollment in health and life insurance, participation in 401k and retirement plans, and paid personal time off and federal holidays. NAF flexible employees, working in the United States or a U.S. citizen or spouse or child of a U.S. citizen working for a NAFI in a foreign area, are eligible to participate in the NAF 401(k) plan. Some flexible employees may also be eligible to receive health insurance.