Marketing Manager Fading West Development

Fremont Economic Development Corporation; Independence (KS); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health Benefits

Employer Match

Paid Time Off

Life Insurance

Gym Discount

Job summary

A community development organization in Independence, Kansas is looking for a Marketing Manager to enhance brand visibility and storytelling across its divisions. The ideal candidate will manage digital marketing, social media, and promotional events while collaborating with creative partners. Candidates should possess a Bachelor's degree in marketing or a related field, along with 4-6 years of relevant experience. Strong skills in communication, digital marketing, and project management are essential. This role promises competitive benefits including health coverage and paid time off.

Qualifications

• 4-6 years of relevant experience with increasing responsibility in coordinator and marketing related activities.
• Entrepreneurial mindset and a desire to grow within a growing company.
• Comfortable using modern technology and navigating basic computer skills.

Responsibilities

• Manage all FWD social media accounts including strategy and content.
• Coordinate email marketing campaigns and manage the email database.
• Develop strategies for promoting FWD and its divisions.
• Lead marketing and promotional efforts for new projects.

Skills

Digital Marketing

Graphic Design

Social Media Management

Strong Communication Skills

Education

Bachelor’s Degree in marketing, communications, business or equivalent

Tools

Photoshop

InDesign

CRM platform

Microsoft Suite

Job description

Fading West exists to build thriving and connected communities by reimagining the construction industry. Our vision is to eliminate the housing crisis for the workforce and the communities they serve. Our mission is to create attainable, high-quality, architecturally interesting, diverse communities for the workforce. To accomplish this, we fully integrate design, development, manufacturing, and construction in a single LEAN value stream.

CORE VALUES

• We Care for People
• We Hate Waste
• We Excel & Outperform

OUR CULTURE

Strong Work Ethic, Fun, Learning, and Humility

• Fading West employees:
  • do not need to be managed
  • consistently impress the team with their insights and output
  • are wicked smart but don’t take themselves too seriously
  • have a passion for the company’s success without ego or pride in ownership
  • are teachable, collaborative, and committed to continual learning, growth, and personal development

Problem-Solving in a Challenging, Changing, and Flexible Organization

• Fading West employees:
  • Challenge the norms and think outside the box
  • enjoy the excitement of figuring out the “how” that accomplishes the “what” we are trying to achieve

Manage Complexity and Simplify Systems

• Fading West employees:
  • enjoy managing complexity to create efficient systems and processes that reduce waste and increase simplicity

Strategic Visionary Thinking

• Fading West employees:
  • Help develop strategies to achieve the objectives of the business plan to maximize return and minimize risk

Relationships and Mission

• Fading West employees:
  • Place a high value on relationships
  • Are discerning, highly relational, people connectors
  • Promote and maintain Fading West’s core values and mission statement
  • Are inclusive and build a culture where difference and creativity are valued
  • Believe diversity drives innovation

POSITION SUMMARY

The Marketing Manager brings unique value to Fading West by developing strategies to effectively tell its story and to promote the Fading West brand across all its divisions and projects. This individual will also ensure that we have a cohesive branding message and marketing collateral for all divisions of Fading West.

Responsibilities

• Digital Marketing
• Manage all FWD social media accounts including creation, strategy and content. Choose and direct creative partners/subcontractors to manage social media accounts where applicable.

Manage all FWD websites including creation, content and updates.

Coordinate email marketing campaigns. Manage email database and work with FWD divisions to devise strategy, content and execution of email campaigns to accomplish divisional goals.

• Creative/Branding

Support FWD with graphic design, presentations and copywriting.

Use photography and video to support FWD in telling its story and in its sales strategy.

Serve as the liaison to creative partners and subcontractors.

Manage the FWD brand and create brand consistency across all FWD projects and divisions

• Promotions

Develop strategies for promoting FWD and its divisions surrounding significant milestones, new development projects and other stories of interest.

Work with the FWD team to put on promotional events. Lead the coordination of advertising, hosting and executing the events

Serve as liaison to media for events

Assist FWD team with recruiting staff members through advertising, job fair events and fostering strategic relationships.

• Project Management

Manage all FWD marketing initiatives regardless of divisions.

Lead marketing and promotional efforts to launch new FWD projects including web/social presence, branding, sales strategies and storytelling.

Work closely with divisions to set quarterly marketing goals and plans.

• Content and Material Creation

Work closely with team leads to create content for print/ digital marketing.

Creation of branded marketing materials that can be distributed.

(With collaboration and approval from leaders) order, print, ship branded material for distribution and display

Content created during time of employment will then become sole property of Fading West Development.

Qualifications

• Bachelor’s Degree in marketing, communications, business or equivalent.
• 4-6 years of relevant experience and increasing responsibility in coordinator and marketing related activities.
• Experience with Photoshop, InDesign (or equivalent), Social Media Management Platforms, CRM platform, Square Space (or equivalent) and Microsoft Suite.
• Strong written and verbal communication skills
• Entrepreneurial mindset and a desire to grow a function exponentially within a growing company.
• This role requires signing a confidentiality agreement, intellectual property rights agreement, and non-compete and non-disclosure agreement.
• Background check results that meet Fading West’s standards.
• Reference check that speaks to the positive character of the applicant.
• May be required to regularly stand, sit, or walk for long periods of time, lift or carry more than 30 pounds, climb/balance on stairs or ladders, stoop, kneel, and crouch.
• Must be competent and comfortable in basic computer skills and navigating modern technology.

BENEFITS SUMMARY

Offered to all full-time employees (30+ hours/week)

• Health Benefits (Portion of monthly premiums paid by employer)
  • Medical (Cigna)
    • Choice between three plans
      • High deductible plan with $3300 for individuals and $6300 for families w/ HSA
      • High deductible plan with $5000 deductible
      • PPO Plan with $1500 deductible for individuals and $3500 for families
  • Direct Primary Care Medical Option
  • Dental (Cigna)
  • Vision (Unum)
• 4% Employer Match
• Auxiliary Benefits
  • Long Term Disability (fully employee paid)
  • Life Insurance (fully employee paid)
  • Employee Assistance Program
  • Health and Fitness Re-imbursement ($250 / year)
  • Local Gym Discount
• Paid Time Off (PTO)
  • Vacation (2 weeks per year)
  • Personal days (6 days per year)
  • Sick days
  • Paid holidays

Fading West Development LLC and all its wholly owned subsidiaries are equal opportunity employers

Disclaimer: The duties and responsibilities described above are not a comprehensive list and additional tasks may be assigned to the employee, time to time; the scope of the job may change as necessitated by business demands. Click “View Application” below for more detail on this specific job.