Marketing Manager

R2 Global; New City (NY); On-site; USD 117,000 - 143,000; Full time

Benefits offered by this job

Medical, dental and vision insurance

401(k) matching

Competitive PTO and paid holidays

Life insurance

Short- and long-term disability

Job summary

R2 Global in New City, NY is seeking a Marketing Manager to take ownership of organic marketing initiatives and strengthen the brand's digital presence. This hands-on role centers on Email Marketing and Social Media, with responsibilities spanning content creation, brand messaging, and audience growth across Meta and LinkedIn.

You'll also explore SEO, copywriting and paid advertising, contributing to a broad marketing mix and cross-channel campaigns.

Qualifications

• Proven hands-on experience in Email Marketing and Social Media.
• Strong content creation and brand storytelling capabilities.
• Working knowledge of SEO, copywriting and paid advertising.
• Experience with Meta and LinkedIn marketing.
• Understanding of organic digital marketing and audience growth.
• Excellent written and verbal communication skills.
• Creative, proactive, able to work independently.

Responsibilities

• Own and execute organic marketing strategies across email and social media.
• Develop engaging content and brand stories for the target audience.
• Grow social presence on Meta and LinkedIn.
• Plan and execute email marketing campaigns.
• Support SEO initiatives and develop copy.
• Contribute to paid digital marketing campaigns and wider acquisition.
• Monitor engagement and use insights to improve campaigns.
• Collaborate across the business for consistent brand presence.
• Bring ideas to life with photography/videography (bonus).

Job description

Marketing Manager – New City, NY | Up to $130,000

We're looking for a creative and commercially minded Marketing Manager to take ownership of organic marketing initiatives and help strengthen the brand's digital presence.

This is a hands-on position with Email Marketing and Social Media at its core. You'll be responsible for creating engaging content, developing brand messaging, and building an audience across channels including Meta and LinkedIn.

The role also offers the opportunity to work across the wider digital marketing mix, including SEO, copywriting and paid advertising, making it ideal for someone who enjoys having a broad influence across marketing rather than being focused on just one channel.

The Role

• Own and execute organic marketing strategies across email and social media
• Develop engaging content and compelling brand stories that resonate with the target audience
• Manage and grow social presence across platforms including Meta and LinkedIn
• Plan and execute email marketing campaigns
• Support SEO initiatives and develop high-quality, engaging copy
• Contribute to paid digital marketing campaigns and wider customer acquisition activity
• Monitor audience engagement and use performance insights to improve campaigns
• Collaborate across the business to maintain a consistent and compelling brand presence
• Bring creative ideas to life through content, with photography and/or videography experience being a bonus

What You'll Bring

• Proven hands-on experience in Email Marketing and Social Media
• Strong content creation and brand storytelling capabilities
• Working knowledge of SEO, copywriting and paid advertising
• Experience with Meta and LinkedIn marketing
• A strong understanding of organic digital marketing and audience growth
• Excellent written and verbal communication skills
• A creative, proactive approach with the ability to work independently
• Photography and/or videography skills would be advantageous
• Up to $130,000 base salary
• Medical, dental and vision insurance
• 401(k) matching
• Competitive PTO and paid holidays
• Life insurance
• Short- and long-term disability coverage
• Additional employee benefits

This is a great opportunity for a hands-on marketer who enjoys creating, experimenting and building brands through organic channels. If email, social media, content and audience engagement are where you do your best work, we'd love to hear from you.