Marketing Manager

Ascension; Milwaukee (WI); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Comprehensive health coverage

403(b) plan with employer match

Paid time off and holidays

Tuition reimbursement and professional

Employee assistance program

Parental leave

Job summary

Ascension is seeking a Marketing professional to lead campaign execution and content strategy across clinical lines, driving patient engagement and alignment with healthcare business goals. The role involves developing detailed work plans, tracking metrics, and reporting on performance.

The position requires experience in hospital or healthcare marketing, with leadership experience preferred, and offers opportunities across Ascension facilities and services.

Qualifications

• Marketing leadership or management experience preferred.
• Experience developing and implementing marketing strategies for patient acquisition across service lines.
• Experience in hospital/clinic or healthcare marketing.

Responsibilities

• Lead the implementation of marketing campaigns and content strategies to drive patient engagement and support healthcare business goals.
• Develop detailed project work plans and track key metrics to measure, optimize, and report on campaign performance.
• Partner with clinical lines of business to align marketing initiatives with operational readiness and provider scheduling paths.
• Partner with hospitals and clinics to help better promote and market services offered at each facility

Skills

Marketing strategy

Healthcare marketing

Campaign analytics

Patient acquisition

Education

High School diploma + 3y

Associate/Bachelor + 2y

7y marketing experience

Leadership experience

Job description

How you’ll make an impact in this role

• Lead the implementation of marketing campaigns and content strategies to drive patient engagement and support healthcare business goals.
• Develop detailed project work plans and track key metrics to measure, optimize, and report on campaign performance.
• Partner with clinical lines of business to align marketing initiatives with operational readiness and provider scheduling paths.
• Partner with hospitals and clinics to help better promote and market services offered at each facility

Education What minimum requirements you’ll need

• High School diploma equivalency with 3 years of cumulative experience OR Associate’s degree/Bachelor’s degree with 2 years of cumulative experience OR 7 years of applicable cumulative job specific experience required. 3 years of leadership or management experience preferred.
• High School Diploma with 3 years of experience, an Associate/Bachelor’s degree with 2 years of experience, or 7 years of specific marketing experience.
• Demonstrated experience in developing and implementing marketing strategies that drive patient acquisition across service lines, including primary care
• Experience in hospital, clinic or healthcare marketing

Benefits that help you thrive

• Comprehensive health coverage: medical, dental, vision, prescription coverage and HSA/FSA options
• Financial security & retirement: employer-matched 403(b), planning and hardship resources, disability and life insurance
• Time to recharge: pro-rated paid time off (PTO) and holidays
• Career growth: Ascension-paid tuition (Vocare), reimbursement, ongoing professional development and online learning
• Emotional well-being: Employee Assistance Program, counseling and peer support, spiritual care and stress management resources
• Family support: parental leave, adoption assistance and family benefits
• Other benefits: optional legal and pet insurance, transportation savings and more

Life at Ascension: Where purpose meets opportunity

Ascension is a leading nonprofit Catholic health system with a culture and associate experience grounded in service, growth, care and connection. We empower our 99,000 associates to bring their skills and expertise every day to reimagining healthcare, together. Recognized as one of the Best 150 Places to Work in Healthcare and a Military-Friendly Gold Employer, you’ll find an inclusive and supportive environment where your contributions truly matter.

Equal employment opportunity employer

Ascension provides Equal Employment Opportunities (EEO) to all associates and applicants for employment without regard to race, color, religion, sex/gender, sexual orientation, gender identity or expression, pregnancy, childbirth, and related medical conditions, lactation, breastfeeding, national origin, citizenship, age, disability, genetic information, veteran status, marital status, all as defined by applicable law, and any other legally protected status or characteristic in accordance with applicable federal, state and local laws. For further information, view the EEO Know Your Rights (English) poster or EEO Know Your Rights (Spanish) poster.

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