Marketing Manager

AdventHealth; Florida; On-site; USD 74,000 - 137,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

Paid Time Off from Day One

403-B Retirement Plan

4 Weeks 100% Paid Parental Leave

Career Development

Well-being Resources

Mental Health Resources

Pet Benefits

Job summary

AdventHealth in Maitland, Florida, seeks a seasoned marketing professional to manage day-to-day planning and execution for key service lines and market strategies. You will apply market research, analytics, and intelligence to develop plans that differentiate the organization and boost growth in volume, market share, and brand awareness.

This role requires strong collaboration across executives, staff, and partners, with excellent communication, writing, and storytelling skills.

Qualifications

• Experience designing and executing marketing plans within healthcare or consumer brands.
• Strong written and verbal communication, with storytelling and copywriting abilities.
• Ability to manage multiple programs end-to-end in a fast-paced environment.

Responsibilities

• Responsible for managing day-to-day marketing planning and execution for key service lines and market-specific strategies.
• Apply working knowledge of market research, analytics, and intelligence to develop plans that differentiate the organization and drive growth.
• Build strong relationships to advance the organization's strategic vision and deliver outstanding customer service.

Skills

Marketing strategy

Project management

Digital media

Social media

Data analysis

Communication

Education

Bachelor's degree in Marketing/Communications

Tools

Microsoft Office

Job description

Our promise to you:

Joining AdventHealth is about being part of something bigger. It’s about belonging to a community that believes in the wholeness of each person, and serves to uplift others in body, mind and spirit. AdventHealth is a place where you can thrive professionally, and grow spiritually, by Extending the Healing Ministry of Christ. Where you will be valued for who you are and the unique experiences you bring to our purpose-minded team. All while understanding that together we are even better.

All the benefits and perks you need for you and your family:

• Benefits from Day One: Medical, Dental, Vision Insurance, Life Insurance, Disability Insurance




• Paid Time Off from Day One




• 403-B Retirement Plan




• 4 Weeks 100% Paid Parental Leave




• Career Development




• Whole Person Well-being Resources




• Mental Health Resources and Support




• Pet Benefits

Schedule:

Full time

Shift:

Day (United States of America)

Address:

900 WINDERLEY PL

City:

MAITLAND

State:

Florida

Postal Code:

32751

Job Description:

Responsible for managing day-to-day marketing planning and execution for key service lines and market-specific strategies. This position applies working knowledge of market research, analytics, and intelligence to develop plans that competitively differentiate the organization and ensure growth in volume, market share, share of spend, and brand awareness. This role builds strong relationships to advance the organization's strategic vision. In addition, this position actively participates in delivering outstanding customer service and maintaining respectful relationships with all stakeholders.

Knowledge, Skills, and Abilities:

• Ability to work independently utilizing effective problem-solving skills to develop and implement strategic marketing initiatives, seeking senior marketing leadership for guidance and support as needed. [Required]


• Proven management experience and advanced organizational skills with the ability to multi-task to meet objectives and deadlines in a fast-paced work environment. [Required]


• Intermediate knowledge and skills to effectively manage integrated marketing programs, to include: marketing planning; volume driving strategies; creative concepting and execution; corporate communications; digital and social media; development of media stories, effective project management, event planning; community sponsorships and outreach, and research analysis. [Required]


• Effective collaborator able to drive accelerated results through sharing of ideas and building strong cross- and inter-departmental relationships with executives, staff, physicians, and/or community partners. [Required]


• Strong presentation and writing/story-telling skills. [Required]


• Sound critical thinker with the ability to analyze data with attention to detail and accuracy in order to make strategic decisions and recommendations that produce measurable results. [Required]


• Intermediate experience in emerging digital media and technologies; proficient in social media platforms. [Required]


• Demonstrates proven ability to work well with others using tact and diplomacy. [Required]


• Consistent and effective project management and organization skills with continued focus on professional development. [Required]


• Advanced skills in Microsoft Office Suite, specifically Word, Excel and PowerPoint. [Required]


• Track record of developing and managing fully-integrated marketing initiatives, with proven results. [Required]


• Excellent time management skills. [Required]


• Ability to communicate and present effectively in both written and oral forms with all levels of management and staff; must be able to read, write and speak conversational English. [Required]


• Effective interpersonal and active listening skills. [Required]


• Strong organizational and project management skills with the ability to prioritize and complete multiple tasks and high volume of work within deadline. [Required]


• Ability to manage teams comprised of individuals with various degrees of knowledge; ability to work independently and with a team. [Required]


• Strong background in writing and editing. [Required]


• Must be a solid strategic thinker and planner. Uses data to determine the strategy (why) before determining the objectives (what) and the tactics (how). [Required]


• Excellent verbal and written communication skills; must be a good copywriter and editor with working knowledge of AP writing style. [Required]


• Must have strong presentation skills for various audiences, including active listening and persuasive speaking abilities. [Required]


• Customer / client oriented conversational and speaking style. [Required]


• Ability to balance and perform market and business analysis, strategic planning, program management, budget management; ability to deploy, implement and measure effectiveness (ROI) of marketing programs. [Required]


• Strong interpersonal skills; demonstrated team player, consensus builder and persuasive presenter who can work well with others using tact and diplomacy; consistently delivers high level of customer service to internal and external customers. [Required]


• Ability to collaborate well with others; must be able to work in a matrix organizational structure. [Required]


• Must conduct themselves in a professional manner at all times; must be hard working and ethical. [Required]


• Ability to design and oversee multiple projects and teams simultaneously and effectively collaborate with cross-functional teams and external parties, including executives, employees, physicians, and consumers. [Required]


• Comfort with ambiguity and creating structure. [Required]


• Strong attention to detail and ability to organize and synthesize a broad set of information. [Required]


• Excellent judgment, analytical and interpersonal skills, and written, presentation and verbal communication skills. [Required]


• Ability to conduct research and to analyze and synthesize data from multiple sources. [Required]


• Knowledge and understanding of the general principles and practices of healthcare administration, digital marketing, and consumer experience. [Required]


• Ability to establish and maintain strong relationships; Ability to quickly build relationships and diplomatically negotiate common approach; Ability to interact with all levels of management. [Required]


• Highly proficient in Microsoft Word, Outlook, Excel, and PowerPoint; Experience with project management methodologies. [Required]

Education:

• Bachelor's [Required]

Field of Study:

• in Marketing, Communications or related field

Work Experience:

• 5+ years’ experience in marketing industry is required, preferably in healthcare. must have working knowledge of advertising process, including media placement and roi [Required]


• Management experience [Preferred]


• Previous experience in healthcare marketing [Preferred]

Licenses and Certifications:

• Driver's License (DL) [Required]

Physical Requirements:

(Please click the link below to view work requirements)
Physical Requirements - https://tinyurl.com/23km2677

Pay Range:

$73,507.20 - $136,739.20

Background Screening Requirement (Florida Law)

Certain positions are subject to Florida Level 2 background screening, including fingerprinting, as required by state law.

Applicants may review general information about Florida’s background screening requirements at the Florida Care Provider Background Screening Clearinghouse:

https://info.flclearinghouse.com/

This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances.