Marketing Manager

American Home Contractors; Maryland; On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Health coverage options

401(k) with company match

Paid time off and holidays

Real ownership: your ideas go live, on

Job summary

American Home Contractors (AHC), part of Infinity Home Services (IHS), seeks a Marketing Manager to own AHC's marketing from start to finish. You will partner with regional leadership to strengthen the local brand while aligning with IHS's broader direction.

You will translate monthly goals into plans, drive field photo/video content, plan events and sponsorships, experiment with AI tools, and manage PPC and the website, ensuring a cohesive funnel with Sales and Customer Service.

Qualifications

• 2+ years hands-on marketing experience.
• Experience owning marketing programs from plan to results with minimal direction.
• Experience creating or directing photo/video content for social, including getting others to capture it.
• Experience planning and leading events, home shows or community activations.
• Hands-on paid digital experience (Google Ads or similar) and experience managing a marketing budget.
• Experience managing outside vendors or agencies.
• Track record of working across teams such as sales, customer service or operations.
• Clear, confident communicator who can explain ideas and the "why" behind them.
• Able to balance AHC's day-to-day needs with a larger company's brand direction.
• Genuine curiosity about AI and marketing tech (expertise not required).
• Able to work on-site in Fulton, MD, with local travel to job sites and events.

Responsibilities

• Own the monthly marketing plan, execute it end-to-end, and track results.
• Coordinate field photo/video capture and ensure timely posting of content.
• Plan and run home shows, community events and sponsorships, measuring each impact.
• Explore AI tools and share effective workflows with the team.
• Manage PPC, Google Ads and Local Services, oversee website performance and vendor relations.
• Analyze the sales funnel with Customer Service and Sales to optimize lead sources and costs.

Skills

Marketing strategy

Plan to results ownership

Content creation direction

Event planning

Paid digital advertising

Vendor management

Cross-functional collaboration

Clear communication

Brand alignment

AI and marketing tech curiosity

Tools

Google Ads

Google Local Services Ads

Google Business Profile

CapCut

Canva

Adobe

Job description

Our crews do great work on homes across the DMV every day. We need the person who makes sure everyone sees it.

American Home Contractors (AHC), part of Infinity Home Services (IHS), has been improving homes since 1986, and today that includes solar. We're hiring a Marketing Manager to own AHC's marketing from start to finish. Leadership sets the direction and monthly goals. You run with it, no daily hand-holding needed.

You'll partner closely with regional marketing leadership and AHC's leadership team, keeping AHC's local brand strong while helping move IHS's bigger brand direction forward.

What You'll Own

• Your plan, your results: Turn monthly goals into a plan, execute it, track it and own the outcome. Spot the next opportunity before anyone asks.
• Field and user-generated content: Come up with the ideas, coach our field teams to capture photo and video on job sites (before-and-afters, crew highlights, customer stories), and get it produced and posted. You don't have to shoot it all, but you make sure it happens.
• Events and community: Plan and run home shows, community events and sponsorships from idea to follow-up, and show what each one brought in.
• AI and new tools: Try AI and new tech to work faster and smarter, and share what works with the team.
• Performance and vendors: Manage PPC, Google (Ads, Local Services Ads, Business Profile, reviews) and our website. Hold vendors accountable, watch the numbers and bring recommendations before problems find us.
• The whole funnel: Partner with Customer Service and Sales to learn where leads come from, how they book and convert, and what each channel costs. Grow referrals and repeat business.

Must-Haves

• 2+ years of hands‑on marketing experience
• Experience owning marketing programs from plan to results with minimal direction
• Experience creating or directing photo/video content for social, including getting others to capture it
• Experience planning and leading events, home shows or community activations
• Hands‑on paid digital experience (Google Ads or similar) and experience managing a marketing budget
• Experience managing outside vendors or agencies
• Track record of working across teams such as sales, customer service or operations
• Clear, confident communicator who can explain ideas and the "why" behind them
• Able to balance AHC's day‑to‑day needs with a larger company's brand direction
• Genuine curiosity about AI and marketing tech (expertise not required)
• Able to work on‑site in Fulton, MD, with local travel to job sites and events

Nice‑to‑Haves

• Home services, home improvement, solar or multi‑location marketing experience
• Google Local Services Ads and Google Business Profile experience
• CRM, email and SMS marketing experience
• Basic photo/video editing (CapCut, Canva, Adobe or similar)
• Website updates and Google Analytics

Why AHC

• $70,000–$90,000 per year, full‑time W-2
• Health coverage options for you and your dependents
• 401(k) with company match
• Paid time off and holidays
• Real ownership: your ideas go live, fast
• Room to grow with IHS, a national family of home services brands
• A mission we mean: save our communities from unscrupulous contractors

AHC and IHS are equal opportunity employers. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status or any other legally protected status.