Marketing Manager

Mgb Cycles, LLC; Dumfries, Northern (VA, KY); Hybrid; USD 65,000 - 95,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

LegalShield Coverage

Voluntary Life Insurance

Long-Term Disability (LTD)

Accident Insurance

Critical Illness Insurance

401(k) with Employer Match

Paid Sick Leave

Job summary

Mgb Cycles, LLC in Dumfries, VA seeks a Marketing Manager to drive dealership campaigns, events, and digital presence. You will manage social channels, digital ads, and website updates to showcase the Harley‑Davidson experience.

Ideal candidates bring 3–5 years in marketing, strong communication, event planning, and budget oversight, with familiarity with Harley‑Davidson customers. This is a full-time, on-site role with excellent benefits and growth opportunities.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field preferred.
• 3–5 years of marketing experience in retail, automotive, or powersports.
• Proficiency in digital marketing platforms, social media management, and analytics tools.
• Strong creative, organizational, and project management skills.
• Ability to plan and execute large-scale events with attention to detail.
• Excellent written and verbal communication skills.
• Experience managing marketing budgets and tracking ROI.
• Familiarity with Harley-Davidson culture and customers preferred.
• Proficient in Adobe Creative Suite, Canva, Google Analytics, and Microsoft Office.
• Valid driver’s license and motorcycle endorsement preferred.

Responsibilities

• Develop and execute dealership marketing campaigns and events.
• Manage social media, digital ads, and website updates.
• Create engaging content that highlights the Harley-Davidson experience.
• Build partnerships with community organizations and media outlets.
• Track campaign performance and report results to management.

Skills

Creative

Organizational

Project management

Written and verbal communication

Education

Bachelor’s degree in Marketing/Communications or related field

Tools

Adobe Creative Suite

Canva

Google Analytics

Microsoft Office

Job description

Responsibilities

• Develop and execute dealership marketing campaigns and events.
• Manage social media, digital ads, and website updates.
• Create engaging content that highlights the Harley-Davidson experience.
• Build partnerships with community organizations and media outlets.
• Track campaign performance and report results to management.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field preferred.
• Minimum 3–5 years of marketing experience, preferably in retail, automotive, or powersports industries.
• Proficiency in digital marketing platforms, social media management, and analytics tools.
• Strong creative, organizational, and project management skills.
• Ability to plan and execute large-scale events with attention to detail.
• Excellent written and verbal communication skills.
• Experience managing marketing budgets and tracking ROI.
• Familiarity with Harley-Davidson culture and customers preferred.
• Proficient in Adobe Creative Suite, Canva, Google Analytics, and Microsoft Office.
• Valid driver’s license and motorcycle endorsement preferred.

Compensation & Benefits

• Competitive salary based on experience
• Medical, Dental, and Vision Insurance
• LegalShield Coverage
• Voluntary Life Insurance, Long-Term Disability (LTD), Accident, and Critical Illness Insurance
• 401(k) with Employer Match
• Paid Sick Leave, Vacation, and Holidays
• Employee discounts on Harley-Davidson motorcycles, apparel, and accessories
• Opportunities for professional development and Harley-Davidson training