Marketing Manager

Bank of America; Denver (CO); On-site; USD 106,000 - 157,000; Full time

Job summary

Bank of America in Denver, CO is seeking a Marketing Manager with at least 6 years of experience to lead a sales-marketing team. The role emphasizes driving GTM strategies for Colorado launches and ensuring seamless Mailchimp-CRM handoffs while protecting renewals in a fast-moving market.

The ideal candidate will have influencer marketing proficiency, strong independent work habits, and familiarity with Bank of America-scale workflows.

Qualifications

• 6+ years of experience in sales marketing leadership.
• Ability to lead go-to-market efforts for CO products.
• Experience with Bank of America-scale workflows.
• Strong aptitude for learning new marketing systems quickly.

Responsibilities

• Own the handoff doc between Mailchimp and CRM to prevent gaps.
• Maintain the Denver renewal timeline to avoid slips.
• Lead results-oriented go-to-market efforts for products launching in CO.
• Support Bank of America in sales-marketing conversations with buyers.
• Position Bank of America against competitors with clear value props.
• Pursue warm referrals ahead of competitors in Denver.
• Create Hootsuite reports for leadership checks before CO review.

Skills

Influencer Marketing

Self-motivation

Independent work

Community-minded

Mailchimp

Conversion Rate Optimization

CRM workflows

Denver/CO market awareness

Tools

Mailchimp

Hootsuite

CRM systems

Job description

We opened this Marketing Manager role because Bank of America's Denver ambitions outgrew the team carrying them. You won't find a tighter fit if you've got 6 years, want $106,000 - $157,000, and crave a sales marketing team that lets you lead.

Key Responsibilities

• Own the handoff doc that keeps nothing falling between Mailchimp and CRM
• Keep Denver renewals from slipping by owning the timeline
• Lead results-oriented go-to-market efforts for products launching in CO
• Plant Bank of America in the sales marketing conversations buyers already trust
• Position Bank of America against competitors with clear, differentiated value props
• Chase down warm referrals before competitors in Denver get the call
• Build the Hootsuite report leadership checks before the CO review

What You'll Bring

• Manager mastery of Influencer Marketing, validated by people who'd hire you again
• Self-motivated and able to work independently with minimal oversight
• Demonstrated knack for making the community-minded feel manageable
• Familiarity with Bank of America-scale workflows, or the appetite to reach them
• Working knowledge of Conversion Rate Optimization alongside transferable Mailchimp chops
• A CO sensibility, or genuine curiosity about this market
• Ability to learn new sales marketing systems quickly and apply them effectively

Our Denver, CO headquarters is home to a scrappy-but-steady group of builders, designers, and problem-solvers at Bank of America. We give manager hires room to fail small so they can later succeed big on sales marketing work.

Your package includes $106,000 - $157,000, premium healthcare, and a generous home-office allowance for our distributed team.

Updated today and reviewed daily, the sales marketing role stays open.

Bring 6 of grit or a fresh perspective; either way, this Marketing Manager role wants you.