Marketing Leader: US Brand & Growth

Boehringer Ingelheim

Johns Creek (GA)

On-site

USD 95,000 - 145,000

Full time

2 days ago
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Job summary

Boehringer Ingelheim is seeking a Marketing Manager/Associate Director in the US to develop and implement brand plans for a US brand, lead cross-functional teams, and partner globally to refine brand strategies. The role operates in a highly cross‑functional environment with close interaction with Sales, Tech Marketing, Finance, and Regulatory teams.

The candidate will drive strategic marketing initiatives, manage campaigns, and translate market insights into actionable plans while collaborating

Qualifications

  • Bachelor's Degree required with seven to ten years of marketing experience.
  • Leadership experience is not required but project leadership is preferred.
  • Strong written and verbal communication and interpersonal skills are essential.
  • Ability to plan, organize, and manage projects with solid decision making.
  • Ability to collaborate and influence across functions in a matrixed organization.
  • Entrepreneurial drive with a track record of exceeding goals.

Responsibilities

  • Develop and implement strategic marketing plans to optimize brand performance.
  • Lead cross-functional teams and partner globally to improve brand strategies.
  • Identify business opportunities from market research and insights.
  • Provide guidance on BI's marketing strategy and translate goals into initiatives.
  • Lead large marketing campaigns with tasks, resources and timelines.
  • Forecast demand and coordinate with sales and product supply.

Skills

Strong written communication
Verbal communication
Interpersonal skills
Organizational skills
Project management
Strategic thinking
Creativity
Cross-functional collaboration

Education

Bachelor's degree
Master's degree preferred

Job description

Boehringer Ingelheim is seeking a Marketing Manager/Associate Director in the US to develop and implement brand plans for a US brand, lead cross-functional teams, and partner globally to refine brand strategies. The role operates in a highly cross‑functional environment with close interaction with Sales, Tech Marketing, Finance, and Regulatory teams.

The candidate will drive strategic marketing initiatives, manage campaigns, and translate market insights into actionable plans while collaborating

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