Marketing Lead for B2B GovTech & Infrastructure SaaS

Street Intelligence Inc; Indianapolis (IN); On-site; USD 90,000 - 150,000; Full time

Job summary

Street Intelligence Inc in Indianapolis is seeking an experienced Marketing Lead to establish and own the marketing function, coordinating with leadership and our go-to-market team to define the strategy, build systems, and execute the work.

This is an opportunity to build the marketing practice from the ground up, focusing on website, content, email campaigns, events, and digital channels, and to translate a technical product into clear market language.

Qualifications

• Experience independently owning marketing programs and turning strategy into measurable execution.
• Advanced HubSpot capability is important.
• Experience in government technology, public-sector software, infrastructure, or B2B SaaS is strongly preferred.

Responsibilities

• Developing StreetIQ’s marketing strategy and positioning
• Owning our website, content, email campaigns, events, and digital channels
• Building and managing our marketing operations in HubSpot
• Creating demand-generation programs for government and infrastructure buyers
• Translating a technical product into clear, credible market language
• Establishing the processes and performance measures needed to scale the function

Skills

Marketing strategy

Content marketing

Digital channels

Team collaboration

Tools

HubSpot

Job description

Street Intelligence Inc in Indianapolis is seeking an experienced Marketing Lead to establish and own the marketing function, coordinating with leadership and our go-to-market team to define the strategy, build systems, and execute the work.

This is an opportunity to build the marketing practice from the ground up, focusing on website, content, email campaigns, events, and digital channels, and to translate a technical product into clear market language.